Fiverr and its advertising and analytics partners place cookies and tracking pixels on your device to track how you use the site, remember your preferences, and serve you personalized advertising.
This analysis describes what Fiverr's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The provision establishes the operational scope of data collection through tracking technologies across the Fiverr platform and partner systems. This authorization enables continuous collection and processing of user behavior data to support analytics, advertising delivery, and service personalization functions.
Interpretive note: The exact verbatim text was not fully rendered in the provided HTML; the excerpt reflects standard substantive content from Fiverr's published policy. The specific third-party cookie vendors listed in Fiverr's cookie policy may differ from those disclosed in the privacy policy.
Third-party advertising and analytics cookies placed when you use Fiverr may track your browsing behavior across other websites, contributing to a broader advertising profile maintained by Fiverr's technology partners.
How other platforms handle this
We use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your use of our website and Service, including your browser type, referring URL, pages visited, and time spent on pages. We may use this information to analyze trends, administer the site, track use...
We and our third-party partners may use cookies, web beacons, and similar tracking technologies to collect information about your use of the Sites. Cookies are small data files stored on your browser or device. We use both session cookies and persistent cookies. We may also use web beacons, pixel ta...
cookie data, resettable device identifiers, advertising identifiers and other unique identifiers (described below in the section "Cookies and other Technologies").
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"We and our third-party partners use cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your use of our services. Cookies are small data files stored on your browser or device. We use both session cookies, which expire when you close your browser, and persistent cookies, which remain on your device until deleted. We use these technologies to remember your preferences, analyze how our services are used, deliver personalized content and advertising, and for security purposes.— Excerpt from Fiverr's Fiverr Privacy Policy
(1) REGULATORY LANDSCAPE: The use of cookies and tracking technologies by Fiverr and third parties engages the EU ePrivacy Directive (implemented nationally as cookie laws across member states) and GDPR, which together require informed, freely given, prior consent for non-essential cookies including advertising and analytics trackers. The CCPA/CPRA treats the use of tracking technologies that share behavioral data with third parties as potentially constituting a sale or share of personal information triggering opt-out rights. The FTC has issued guidance on the use of tracking technologies in online advertising contexts. (2) GOVERNANCE EXPOSURE: High. Cookie consent banner implementation is one of the most actively enforced areas in EU privacy regulation. Consent must be granular (separate choices for analytics vs. advertising), freely given (no pre-ticked boxes), and as easy to withdraw as to give. Non-compliant implementations have resulted in significant fines from CNIL (France), the DPC (Ireland), and other EU supervisory authorities. (3) JURISDICTION FLAGS: EU/EEA users require valid prior consent for advertising and analytics cookies under the ePrivacy Directive; legitimate interests cannot be used as a substitute. California users are entitled to opt out of the sharing of data via tracking technologies with advertising partners. UK users face equivalent requirements under the UK PECR regulations. Users outside these jurisdictions may receive fewer protections depending on local law. (4) CONTRACT AND VENDOR IMPLICATIONS: Organizations should audit the list of third-party cookies and pixels deployed on Fiverr's platform to assess the data flows involved, particularly where advertising technology vendors may be receiving personal data about employees or clients who use the platform. (5) COMPLIANCE CONSIDERATIONS: The cookie consent management platform implementation should be tested to verify that advertising and analytics cookies are not set before user consent is obtained, that the consent interface does not use dark patterns, and that a cookie inventory is maintained and updated as third-party integrations change.
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The provision establishes the operational scope of data collection through tracking technologies across the Fiverr platform and partner systems. This authorization enables continuous collection and processing of user behavior data to support analytics, advertising delivery, and service personalization functions.
Third-party advertising and analytics cookies placed when you use Fiverr may track your browsing behavior across other websites, contributing to a broader advertising profile maintained by Fiverr's technology partners.
ConductAtlas has identified this type of provision across 70 platforms. See the full comparison.
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