Figma · Figma Privacy Policy · View original document ↗

Cookie and Tracking Technology Use

Medium severity High confidence Explicitdocumentlanguage Uncommon · 25 of 325 platforms
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Document Record

What it is

Figma and its advertising and analytics partners use cookies and tracking tools to monitor how you use Figma and other websites, and this data is used for analytics, personalization, and advertising purposes.

This analysis describes what Figma's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Tracking technologies used by Figma and third parties can build detailed profiles of your online behavior across websites, not just on Figma itself, which may be used for targeted advertising.

Consumer impact (what this means for users)

Your browsing behavior on Figma and potentially on other websites is tracked through cookies and similar technologies by both Figma and its third-party partners. You can manage cookie preferences through Figma's cookie settings or your browser settings.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Access Figma's cookie preferences tool via the Privacy Policy page or browser cookie settings to manage consent for non-essential tracking technologies. California users can also submit a Do Not Sell or Share request to opt out of behavioral advertising tracking.

How other platforms handle this

Zendesk Medium

We use cookies and similar tracking technologies to track the activity on our websites and services and store certain information. Tracking technologies used include beacons, tags, and scripts to collect and track information and to improve and analyze our services. You can instruct your browser to ...

GOAT Medium

We use cookies, web beacons, pixel tags, and other tracking technologies to collect information about your use of our Services. This information may include your IP address, browser type, operating system, referring URLs, and information about how you interact with our Services.

Thomson Reuters Medium

We use cookies, web beacons, pixels, and similar tracking technologies on our websites and in our communications to collect information about your browsing activities, preferences, and interactions with our content. You can manage your cookie preferences through our cookie preference centre or your ...

See all platforms with this clause type →

Monitoring

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▸ View Original Clause Language DOCUMENT RECORD
"
We and our third-party partners use cookies, pixel tags, web beacons, and similar tracking technologies to automatically collect information about your use of our Services and other websites. We use this information to remember you, analyze trends, administer the Services, track users' movements around the Services, and gather demographic information about our user base.

— Excerpt from Figma's Figma Privacy Policy

ConductAtlas Analysis

Institutional analysis (Compliance & governance intelligence)

REGULATORY LANDSCAPE: Cookie and tracking technology use engages GDPR and the EU ePrivacy Directive (and its national implementations), which generally require prior informed consent before placing non-essential cookies on user devices in the EU. The UK ePrivacy Regulations impose similar requirements for UK users. The FTC has issued guidance on online behavioral advertising and has enforcement authority over deceptive cookie and tracking practices. California's CCPA treats some forms of cross-site tracking as sharing of personal information subject to the Do Not Sell or Share opt-out. GOVERNANCE EXPOSURE: Medium. The use of third-party tracking technologies, including pixel tags and web beacons, for cross-site behavioral data collection is common in the industry but requires robust consent management for EU and UK compliance. The adequacy of Figma's consent management platform and whether it properly gates third-party tracking on user consent should be verified. JURISDICTION FLAGS: EU and UK users are subject to ePrivacy consent requirements for non-essential cookies. California users have CCPA opt-out rights for cross-context behavioral advertising enabled by tracking technologies. Other US states with comprehensive privacy laws may impose similar restrictions. Global privacy control signals should be honored under CCPA and California regulations. CONTRACT AND VENDOR IMPLICATIONS: Enterprise customers deploying Figma in environments where employee or client data may be tracked should assess whether Figma's cookie practices are consistent with organizational privacy policies. B2B procurement should confirm that Figma's consent management practices for EU and UK users meet regulatory standards. COMPLIANCE CONSIDERATIONS: Cookie consent audit should verify that Figma's consent management platform properly categorizes cookies, obtains consent before loading non-essential third-party trackers for EU and UK users, and honors consent withdrawal. Global privacy control signal compliance should be confirmed for California users. The list of third-party tracking partners should be reviewed and updated in privacy notices as required.

Full compliance analysis

Regulatory citations, enforcement risk, and due diligence action items.

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Applicable agencies

  • FTC
    The FTC has enforcement authority over unfair or deceptive online tracking and behavioral advertising practices by US companies including Figma.
    File a complaint →

Applicable regulations

EU AI Act
European Union
CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Figma Privacy Policy
Entity
Figma
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 11, 2026
Record ID
CA-P-010185
Document ID
CA-D-00544
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
315fb012bac613a0c2ab4c786331faed0efcf8a6a9a30d7fb56cce37350ff08d
Analysis generated
May 8, 2026 13:38 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Figma
Document: Figma Privacy Policy
Record ID: CA-P-010185
Captured: 2026-05-08 13:38:05 UTC
SHA-256: 315fb012bac613a0…
URL: https://conductatlas.com/platform/figma/figma-privacy-policy/cookie-and-tracking-technology-use/
Accessed: May 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Figma's Cookie and Tracking Technology Use clause do?

Tracking technologies used by Figma and third parties can build detailed profiles of your online behavior across websites, not just on Figma itself, which may be used for targeted advertising.

How does this clause affect you?

Your browsing behavior on Figma and potentially on other websites is tracked through cookies and similar technologies by both Figma and its third-party partners. You can manage cookie preferences through Figma's cookie settings or your browser settings.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 25 platforms. See the full comparison.

Is ConductAtlas affiliated with Figma?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Figma.