This analysis describes what Datadog's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The provision establishes the operational framework through which Datadog collects behavioral and preference data via tracking technologies. This data collection supports the service's advertising functionality and informs targeted ad delivery practices across the platform.
Interpretive note: The operational effectiveness of cookie opt-out controls and whether they cover all advertising partner cookie placements cannot be assessed from the policy text alone; the Cookie Policy document would need to be reviewed for full specificity.
Users' browsing activity and engagement patterns are tracked through cookies deployed by Datadog for purposes including interest-based advertising. The terms authorize this collection as a standard service mechanism, with granular controls documented in the referenced Cookie Policy.
How other platforms handle this
We may modify the Terms from time to time. The most current version of the Terms will be located here. You understand and agree that your access to or use of the Service is governed by the Terms effective at the time of your access to or use of the Service. If we make material changes to these Terms...
If you choose to open an Account, Afterpay may send you SMS messages. You agree to receive SMS messages at any time of day to each telephone number provided by you to Afterpay, regardless of whether such telephone number is on a corporate, state or federal do-not-call registry. You certify, represen...
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"We use cookies and similar tracking technologies (collectively, 'cookies') to collect and use personal information about you, including to serve interest-based advertising. For further information about the types of cookies we use, why we use them, and how you can control cookies, please see our Cookie Policy.— Excerpt from Datadog's Datadog Privacy Policy
Netflix updated its Privacy Statement on April 18, 2026, disclosing voice recording collection and expanded household ad profiling for the first time.
Google's Privacy Policy covers Search, Gmail, YouTube, Maps, and every site running Google Analytics. Here is what it actually authorizes.
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The provision establishes the operational framework through which Datadog collects behavioral and preference data via tracking technologies. This data collection supports the service's advertising functionality and informs targeted ad delivery practices across the platform.
Users' browsing activity and engagement patterns are tracked through cookies deployed by Datadog for purposes including interest-based advertising. The terms authorize this collection as a standard service mechanism, with granular controls documented in the referenced Cookie Policy.
ConductAtlas has identified this type of provision across 30 platforms. See the full comparison.
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