Binance.US Privacy Policy

This document is the Privacy Policy for BAM Trading Services Inc. (operating as Binance.US), governing the collection, use, and disclosure of personal information for users of the Binance.US cryptocurrency exchange platform. The policy states that BAM collects identifiers (name, email, phone, government ID), financial information (bank account numbers, transaction history), device and technical data (IP address, browser type, operating system, cookies), biometric data collected during identity verification, and behavioral data (browsing activity, trading patterns); the terms authorize sharing this information with service providers, financial partners, law enforcement, and affiliates. The policy asserts broad data retention authority and describes sharing personal data with third-party analytics, advertising, and compliance vendors, while also disclosing the use of cookies and tracking technologies for behavioral analytics and marketing. The policy engages the California Consumer Privacy Act (CCPA) and its amendment under CPRA, the Bank Secrecy Act, FinCEN regulations, and general FTC Act consumer protection standards; as a U.S.-based cryptocurrency exchange, BAM is subject to financial services compliance requirements including KYC and AML obligations that necessitate collection of government-issued identification and financial records. California residents are expressly identified as having additional rights including the right to know, delete, correct, and opt out of sale or sharing of personal information, though the practical scope of those rights under CCPA depends on enforcement context and how BAM classifies its data processing activities.