You are not allowed to use Amplitude to store illegal content, violate others' privacy, reverse-engineer the software, or build a competing product, and you are responsible for making sure everyone at your company using Amplitude follows these rules.
This analysis describes what Amplitude's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Violating these restrictions, including transmitting data that breaches third-party privacy rights, can trigger immediate account suspension and indemnification obligations, and the Customer is responsible for all authorized users under its account.
Businesses are accountable for how every authorized user at their organization uses Amplitude, including ensuring that no data transmitted to the platform violates privacy rights. A single user's violation of these restrictions could expose the entire organization to service suspension.
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"Customer shall not, and shall ensure that its Authorized Users do not: (a) use the Services to store or transmit infringing, libelous, or otherwise unlawful or tortious material; (b) use the Services to store or transmit material in violation of third-party privacy rights; (c) use the Services to transmit viruses or other harmful computer code; (d) interfere with or disrupt the integrity or performance of the Services; (e) attempt to gain unauthorized access to the Services or their related systems; (f) reverse engineer or decompile the Services; (g) access the Services to build a competitive product or service; or (h) use the Services other than in accordance with this Agreement and applicable law.— Excerpt from Amplitude's Amplitude Terms of Service
(1) REGULATORY LANDSCAPE: The prohibition on transmitting material in violation of third-party privacy rights directly engages GDPR, CCPA, and CPRA obligations, as well as potentially HIPAA where health-related data is involved. Violation of this restriction also triggers the Customer's indemnification obligation. The FTC's authority over unfair or deceptive practices is relevant where misuse of the platform involves consumer data. (2) GOVERNANCE EXPOSURE: Medium. The Customer's responsibility to ensure all authorized users comply with these restrictions requires internal governance controls, including user training, access management, and data governance policies. The restriction on transmitting data in violation of third-party privacy rights is particularly significant for session replay deployments where sensitive user inputs (passwords, health data, financial data) may be inadvertently captured. (3) JURISDICTION FLAGS: EU/EEA customers face heightened exposure under GDPR's accountability principle, which requires affirmative governance controls over data processing activities including those conducted through third-party processors. California customers deploying session replay should review CPRA requirements regarding sensitive personal information. (4) CONTRACT AND VENDOR IMPLICATIONS: Enterprise procurement teams should ensure that internal Amplitude deployment guidelines are documented and communicated to authorized users, and that data masking or filtering configurations are reviewed for session replay features to prevent inadvertent capture of sensitive data. Vendor onboarding processes should include a review of Amplitude's acceptable use restrictions. (5) COMPLIANCE CONSIDERATIONS: Compliance teams should implement internal policies governing authorized use of Amplitude, including data minimization guidelines for events and user properties sent to the platform. Session replay configurations should be reviewed to ensure sensitive form fields are masked. Access controls should limit Amplitude administrative access to authorized personnel.
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Violating these restrictions, including transmitting data that breaches third-party privacy rights, can trigger immediate account suspension and indemnification obligations, and the Customer is responsible for all authorized users under its account.
Businesses are accountable for how every authorized user at their organization uses Amplitude, including ensuring that no data transmitted to the platform violates privacy rights. A single user's violation of these restrictions could expose the entire organization to service suspension.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Amplitude.