Zillow · Zillow Privacy Notice · View original document ↗

Sensitive Information Not Sold or Shared for Ads

High severity Medium confidence Explicitdocumentlanguage Common · 290 of 352 platforms
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This analysis describes what Zillow's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This establishes an explicit carve-out for sensitive information from Zillow's data monetization and advertising practices, providing a stronger protection than applies to non-sensitive personal data.

Interpretive note: The excerpt does not define what constitutes 'sensitive information.' The scope of the protection depends entirely on how that term is defined elsewhere in the document, which is not present in this excerpt.

Consumer impact (what this means for users)

Users' sensitive information is neither sold by Zillow nor used or shared by Zillow for the purpose of targeted advertising.

How other platforms handle this

Ancestry Medium

Under Section 1798.83, Ancestry currently does not share any Personal Information with third parties for their own direct marketing purposes.

Google Gemini Medium

Gemini Apps may share your precise location data with another Google service, like Google Maps, to fulfill your request.

Public.com Medium

By using one of these tools, you agree that Public.com may transfer that information to the applicable third party service.

See all platforms with this clause type →

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▸ View Original Clause Language DOCUMENT RECORD
"
We do not sell your sensitive information, and we do not process or otherwise share sensitive information for the purpose of targeted advertising.

— Excerpt from Zillow's Zillow Privacy Notice

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Zillow Privacy Notice
Entity
Zillow
Document last updated
May 5, 2026
Tracking information
First tracked
July 9, 2026
Last verified
July 9, 2026
Record ID
CA-P-043667
Document ID
CA-D-00425
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
7a85d45391ca5c25d495e4c7c8b16f8c9871c0dd96827c29eb8c5c07ec4608bc
Analysis generated
July 9, 2026 06:40 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Zillow
Document: Zillow Privacy Notice
Record ID: CA-P-043667
Captured: 2026-07-09 06:40:17 UTC
SHA-256: 7a85d45391ca5c25…
URL: https://conductatlas.com/platform/zillow/zillow-privacy-notice/provision/CA-P-043667/sensitive-information-not-sold-or-shared-for-ads/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Zillow's Sensitive Information Not Sold or Shared for Ads clause do?

This establishes an explicit carve-out for sensitive information from Zillow's data monetization and advertising practices, providing a stronger protection than applies to non-sensitive personal data.

How does this clause affect you?

Users' sensitive information is neither sold by Zillow nor used or shared by Zillow for the purpose of targeted advertising.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.

Is ConductAtlas affiliated with Zillow?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Zillow.