This analysis describes what Wealthfront's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated policy discloses that Wealthfront uses automated tools, including large language models, to process documents submitted as part of loan applications and prequalification inquiries. The policy states these tools will not be used to make credit decisions, and that data from automated processing may be used for internal improvements but will not be retained or used by external vendors. Loan applicants and prequalification users should review this disclosure to understand how their submitted documents will be processed.
View change record →The updated policy discloses that Wealthfront may collect personal information about minors when adult account holders designate them as beneficiaries or when custodians provide information during account opening. The policy also states that Wealthfront uses client personal information to train, develop, test, and improve AI-powered features that may be made available to employees and clients; the policy clarifies that outputs from these AI features are informational only and do not constitute investment advice or recommendations. The revised parental notification clause removes the phrase 'without your consent,' meaning parents should contact Wealthfront if they become aware their child has directly provided personal information, regardless of whether consent was given.
View change record →How other platforms handle this
Right to Request Correction: The right to request correction of any inaccurate Personal Information we maintain about you
Right to Non-Discrimination. You have a right to not be discriminated against for exercising rights set out in the CCPA.
If you are a user under the age of 18, California Business and Professions Code Section 22581 allows you to request and obtain removal of content or information you have publicly posted.
"Under the California Consumer Privacy Act (CCPA) Users who are California residents may request and obtain from us twice a year, free of charge, information related to Personal Information we have collected in the 12 months preceding the request.Excerpt from Wealthfront's Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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The clause states: “Under the California Consumer Privacy Act (CCPA) Users who are California residents may request and obtain from us twice a year, free of charge, information related to Personal Information we have collected in the 12 months preceding the request.”
ConductAtlas has identified this type of provision across 277 platforms. See the full comparison.
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