Provision record
Walmart · Walmart Privacy Notice · View original document ↗

Walmart shares data with advertisers using pixels and cookies

High severity High confidence Explicit document language Common · 288 of 352 platforms

Key Facts

What does Walmart permit advertisers to use in their ads and on their websites?
Walmart permits advertisers to use pixels, scripts, and cookies in their ads and on their websites to collect information from or about you to help them and Walmart understand how you respond to their ads.
Can pixels, scripts, and cookies help advertisers and Walmart understand how you respond to their ads?
Walmart permits advertisers to use pixels, scripts, and cookies in their ads and on their websites to collect information from or about you to help them and Walmart understand how you respond to their ads.
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This analysis describes what Walmart's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Third-party advertiser tracking technologies may collect your information across Walmart's environment and advertisers' own websites, broadening the scope of data collection beyond Walmart itself.

Clause Stability Stable

0
Changes
4
Months Monitored
Jul 10, 2026
First Seen
Jul 10, 2026
Last Seen
This clause type exists across 4429 other provisions on other platforms.

Consumer impact (what this means for users)

Advertisers are permitted to deploy tracking technologies in their ads and on their own websites to collect information about you and your ad responses.

How other platforms handle this

Tinder Medium

we may share data between our affiliates for the safety and security of our users and may take necessary actions if we believe you have violated these Terms, including banning you from our Services and/or our affiliates' services...

Adobe Medium

We will disclose your personal information within the Adobe family of companies for the purposes identified above

Skillshare Medium

Protect us, our business, our users, and others, for example to enforce our terms of service, prevent spam or other unwanted communications, and investigate or protect against fraud

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
Advertisers may use pixels, scripts, and/or cookies in their ads and on their websites that collect information from/about you to help them and us understand how you respond to their ads...

Excerpt from Walmart's Privacy Notice

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Walmart Privacy Notice
Entity
Walmart
Document last updated
May 5, 2026
Tracking information
First tracked
April 18, 2026
Last verified
May 12, 2026
Record ID
CA-P-037017
Document ID
CA-D-00258
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
a9ee3ba6f2187e683c4d4b255cd07aee0927a05d027accfcfac4dbe289054722
Analysis generated
April 18, 2026 11:34 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Walmart
Document: Walmart Privacy Notice
Record ID: CA-P-037017
Captured: 2026-04-18 11:34:25 UTC
SHA-256: a9ee3ba6f2187e68…
URL: https://conductatlas.com/platform/walmart/walmart-privacy-notice/provision/CA-P-037017/walmart-shares-data-with-advertisers-using-pixels-and-cookies/
Accessed: Aug. 19, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Walmart's Walmart shares data with advertisers using pixels and cookies clause do?

Third-party advertiser tracking technologies may collect your information across Walmart's environment and advertisers' own websites, broadening the scope of data collection beyond Walmart itself.

How does this clause affect you?

Advertisers are permitted to deploy tracking technologies in their ads and on their own websites to collect information about you and your ad responses.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 288 platforms. See the full comparison.

Is ConductAtlas affiliated with Walmart?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Walmart.