Visa may share your personal information — including transaction data — with the banks that issue Visa cards and with merchants, as well as with other business partners, for analytics and marketing purposes.
Your personal and transaction data may be shared with Visa's network of financial institution clients and merchants, which could result in targeted marketing or profiling by entities beyond just your card-issuing bank.
Cross-platform context
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Compare across platforms →This provision establishes a broad data-sharing network that includes both the banks you directly interact with and merchants whose stores you visit, enabling your spending data to flow across multiple commercial entities.
REGULATORY FRAMEWORK: This provision implicates GLBA Regulation P (12 C.F.R. §§1016.10–1016.13) governing disclosure of nonpublic personal information to nonaffiliated third parties; CCPA/CPRA (Cal. Civ. Code §1798.115) disclosure requirements for categories of third parties with whom data is shared; GDPR Arts. 13 and 26 (joint controller obligations where applicable); and FTC Act Section 5 for transparency in third-party data sharing practices.
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