This analysis describes what Verizon's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause discloses that Verizon actively uses mobile browsing and app usage data—potentially sensitive behavioral information—to shape the marketing and recommendations users receive.
Interpretive note: The excerpt ends with '...' so additional uses of the data within the Custom Experience program beyond personalization of communications and recommendations may not be captured.
Verizon may use your mobile browsing history and app usage data as inputs to the communications and product or service recommendations it sends you.
How other platforms handle this
We use your personal information to send you newsletters and other promotional communications, including information about MyFitnessPal's new offerings, features, offers, events, webinars, and other information.
We may infer certain information from your interactions with the Lyft Platform and other personal information available to us. For example, if you frequently ride to or from airports, we may infer you are a frequent traveler.
we may use this information to make it easier for you to find the people you want to send payments to, for account and identity verification and fraud prevention purposes, to reduce the risk you will send payments to the wrong person, or to provide other personalized services.
"Our Custom Experience program uses information about sites you visit and apps you use on your mobile device to help us better personalize our communications with you, give you more relevant product and service recommendations...Excerpt from Verizon's Privacy Policy
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This clause discloses that Verizon actively uses mobile browsing and app usage data—potentially sensitive behavioral information—to shape the marketing and recommendations users receive.
Verizon may use your mobile browsing history and app usage data as inputs to the communications and product or service recommendations it sends you.
ConductAtlas has identified this type of provision across 279 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Verizon.