This analysis describes what Unity's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
These rights are particularly important given the scale of Unity's data collection from third-party apps — but exercising them may be difficult if you have never directly interacted with Unity and Unity cannot identify you without additional verification.
Unity's policy authorizes the collection of behavioral, device, and advertising data from end users of games that embed Unity's SDK, meaning players of Unity-powered mobile games are subject to data collection regardless of whether they have a direct relationship with Unity. For California residents, the policy discloses that personal information may be sold or shared with advertising partners, which triggers opt-out rights under CCPA and CPRA. You can opt out of Unity's personalized advertising and data sale by submitting a request at privacy.unity.com.
How other platforms handle this
In addition to the above rights, your local laws (including those in the EU, UK, Japan, California, Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Virginia, or Utah) may afford you f...
If you are a California resident, you may have certain rights under the California Consumer Privacy Act (CCPA). These rights may include: the right to know about personal information collected, disclosed, or sold; the right to delete personal information collected from you; the right to opt-out of t...
Depending on where you live, you may have certain rights with respect to your personal information. These rights may include: The right to know what personal information we have collected about you, including the categories of personal information, the categories of sources from which we collected i...
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"Depending on where you live, you may have certain rights regarding your personal data. These may include the right to access, correct, or delete your personal data, the right to data portability, and the right to object to or restrict our processing of your personal data. To exercise any of these rights, please contact us at privacy@unity3d.com. We will respond to your request within the timeframe required by applicable law. We may need to verify your identity before processing your request.— Excerpt from Unity's Unity Privacy Policy
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These rights are particularly important given the scale of Unity's data collection from third-party apps — but exercising them may be difficult if you have never directly interacted with Unity and Unity cannot identify you without additional verification.
ConductAtlas has identified this type of provision across 1 platforms. See the full comparison.
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