Consumers who receive SMS messages or calls routed through Twilio's platform may not realize their communications data is not protected by this policy, creating a transparency gap about how their personal data is handled in Twilio's core business.
Visiting twilio.com results in your personal data — including device identifiers, IP address, browsing behavior, and inferred interests — being collected and shared with third-party advertising and analytics vendors such as Google Tag Manager, Adobe Launch, and Twilio's own Segment platform. California residents are classified as potentially subject to 'sale' or 'sharing' of personal information under CPRA, triggering opt-out rights for cross-context behavioral advertising. You can opt out of behavioral advertising cookies by using the TrustArc cookie consent tool displayed on the Twilio website.