Twilio · Twilio Privacy Notice

Data Retention

Low severity
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Why it matters

Without specific retention periods disclosed for each data category, you cannot know how long Twilio keeps your browsing behavior, contact information, or marketing interaction data, making it harder to exercise your right to erasure effectively.

Consumer impact

Visiting twilio.com results in your personal data — including device identifiers, IP address, browsing behavior, and inferred interests — being collected and shared with third-party advertising and analytics vendors such as Google Tag Manager, Adobe Launch, and Twilio's own Segment platform. California residents are classified as potentially subject to 'sale' or 'sharing' of personal information under CPRA, triggering opt-out rights for cross-context behavioral advertising. You can opt out of behavioral advertising cookies by using the TrustArc cookie consent tool displayed on the Twilio website.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    To request deletion of your personal data held by Twilio, email privacy@twilio.com specifying that you are exercising your right to erasure (GDPR) or right to delete (CCPA/CPRA), including your name and the email address associated with any Twilio account or website interactions.

Applicable agencies

  • State AG
    The California Privacy Protection Agency enforces CPRA requirements for retention period disclosure and the right to delete personal information.
    File a complaint →

Provision details

Document information
Document
Twilio Privacy Notice
Entity
Twilio
Document last updated
March 24, 2026
Tracking information
First tracked
April 1, 2026
Last verified
April 1, 2026
Record ID
CA-P-001332
Document ID
CA-D-00252
Evidence Provenance
Source URL
Wayback Machine
SHA-256
d0359ff58a61875ef828e118d09449ba9f578d4b98ab31a1c829a04584322f34
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Twilio | Document: Twilio Privacy Notice | Record: CA-P-001332
Captured: 2026-04-01 13:35:12 UTC | SHA-256: d0359ff58a61875e…
URL: https://conductatlas.com/platform/twilio/twilio-privacy-notice/data-retention/
Accessed: April 4, 2026
Classification
Severity
Low
Categories

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