State Farm shares your personal information with outside marketing companies and joint marketing partners to offer you additional insurance and financial products.
This analysis describes what State Farm's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Sharing with marketing partners means your personal information is disclosed to companies outside the State Farm family, which may include detailed insurance and financial profile data, and the policy does not specify which companies are involved or what data categories are shared in these arrangements.
Interpretive note: The policy does not identify specific marketing partners or enumerate the categories of data shared in joint marketing arrangements, creating ambiguity about the full scope of this practice.
Your personal information may be shared with unaffiliated marketing service providers and joint marketing partners; the policy does not identify these partners or specify which data categories are disclosed to them, limiting your ability to assess the scope of this sharing.
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"with companies that perform marketing or other services for us or with whom we have joint marketing agreements. These agreements allow us to provide a broader selection of insurance and financial products to you.— Excerpt from State Farm's State Farm Privacy Policy
REGULATORY LANDSCAPE: Under GLBA, sharing with nonaffiliated third parties for joint marketing purposes is permitted if the entity has a joint marketing agreement with the financial institution and the notice and opt-out requirements are satisfied. The FTC enforces GLBA compliance for non-bank financial institutions. State privacy laws, particularly the CPRA in California, impose additional disclosure requirements regarding the categories of third parties with whom data is shared. GOVERNANCE EXPOSURE: Medium. The policy's description of marketing partner sharing is general and does not enumerate data categories or partner identities, which may create tension with state laws requiring more specific disclosure of third-party sharing. CPRA requires businesses to disclose the categories of personal information shared and the business purpose. JURISDICTION FLAGS: California creates the highest exposure given CPRA's specificity requirements for third-party sharing disclosures. Nevada's do-not-call provisions interact with marketing-related data sharing in a limited way. Other states with comprehensive privacy laws may similarly require greater specificity. CONTRACT AND VENDOR IMPLICATIONS: Joint marketing agreements should include data use restrictions limiting partner use of State Farm customer information to the stated marketing purpose and prohibiting onward transfer. Vendor assessments should confirm that marketing service providers have adequate security and data handling practices. COMPLIANCE CONSIDERATIONS: A review of whether the CCPA and CPRA separate notice adequately enumerates the categories of personal information shared with marketing partners is advisable. The general description in this notice may not satisfy the specificity requirements of newer state privacy laws without supplementation.
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Sharing with marketing partners means your personal information is disclosed to companies outside the State Farm family, which may include detailed insurance and financial profile data, and the policy does not specify which companies are involved or what data categories are shared in these arrangements.
Your personal information may be shared with unaffiliated marketing service providers and joint marketing partners; the policy does not identify these partners or specify which data categories are disclosed to them, limiting your ability to assess the scope of this sharing.
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