This analysis describes what Sony PlayStation's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes the operational framework for data sharing across PlayStation's advertising and marketing ecosystem. It specifies that user information may be disclosed to external partners and that tracking-based advertising practices are permitted under the policy.
Users' personal information may be shared with third-party advertisers and marketing partners selected by PlayStation, and tracking technologies may be deployed to collect behavioral data for targeted advertising on both PlayStation and third-party platforms. The terms authorize these data practices upon continued service use.
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"We may share your information with carefully selected third-party companies so they can contact you about their goods and services (including on our behalf). We also work with companies that help us to advertise our products and services to you on our Services and on third party websites and services. These companies may use tracking technologies to collect information about you when you visit our or their websites, apps, or other services in order to provide you with targeted advertising based on your interests.— Excerpt from Sony PlayStation's PlayStation Privacy Policy
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The clause establishes the operational framework for data sharing across PlayStation's advertising and marketing ecosystem. It specifies that user information may be disclosed to external partners and that tracking-based advertising practices are permitted under the policy.
Users' personal information may be shared with third-party advertisers and marketing partners selected by PlayStation, and tracking technologies may be deployed to collect behavioral data for targeted advertising on both PlayStation and third-party platforms. The terms authorize these data practices upon continued service use.
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