This analysis describes what Snapchat's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The no-compensation rule applies to a wide set of actors — Snapchat, affiliates, other users, and business partners — and covers personal attributes such as name, image, and likeness, which have independent commercial value.
The updated terms state that Snapchat may now require age verification before you use the Services, expanding on prior language that only referenced minimum age requirements. The terms also revise content moderation procedures, stating that Snap's decision to restrict, suspend, or terminate accounts is made in its sole discretion, though expanded appeal and complaint procedures are now described in more detail through the Snapchat Moderation, Enforcement, and Appeals Explainer and Support Site. The terms also add references to jurisdiction-specific online platform safety laws and direct users to the Transparency Hub for information on how Snap complies with those laws where applicable. You can review appeal options and compliance procedures through the resources linked in the Terms, and you may be able to challenge account restrictions if you believe they violate applicable law in your jurisdiction.
View change record →The reader is not entitled to any payment when their content or personal attributes contained in their content are used by any of the named parties.
How other platforms handle this
we can use or not use your suggestion in any way we want and we don't have to pay you for it.
Except for the license you grant below, you retain all rights in and to your Marketing Content, as between you and ActiveCampaign.
You do not have any rights in relation to Member Content, and, unless expressly authorized by Tinder, you may only use Member Content to the extent that your use is consistent with our Services' purpose...
"you will not be entitled to any compensation if your content, including videos, photos, sound recordings, musical compositions, name, image, likeness, or voice included in your content are used by us, our affiliates, users of the Services, or our business partners.Excerpt from Snapchat's Terms of Service
Get the research letter
Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.
The no-compensation rule applies to a wide set of actors — Snapchat, affiliates, other users, and business partners — and covers personal attributes such as name, image, and likeness, which have independent commercial value.
The reader is not entitled to any payment when their content or personal attributes contained in their content are used by any of the named parties.
ConductAtlas has identified this type of provision across 256 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Snapchat.