This analysis describes what Samsung's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated policy expands Samsung's data collection authority to include device registration, verification for repairs, and configuration of device settings. The terms now explicitly state that Samsung may collect card and transaction information if you apply for a Samsung-branded payment card. Samsung clarified that it will only send personalized marketing when you have provided consent, where required by law. The policy removed its previous statement that defective devices are wiped of personal information before analysis; the updated terms now state Samsung will analyze returned defective devices without that explicit pre-analysis data deletion commitment. For US residents, the policy now discloses rights to opt out of sale of personal information, sharing for cross-context behavioral advertising, targeted advertising processing, sensitive data collection or processing, and to request lists of third parties receiving your information.
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Request Restriction or Object to Processing of your information.
to object to profiling activities based on our own legitimate interests
You also have the right to object to the processing of Service Data or to export Service Data to another service.
"You can object to our processing of your personal information where we rely on our legitimate business interests to process it, or where it is used for marketing purposes, including profiling.Excerpt from Samsung's Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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The clause states: “You can object to our processing of your personal information where we rely on our legitimate business interests to process it, or where it is used for marketing purposes, including profiling.”
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
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