This analysis describes what Perplexity AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated privacy policy removed a sentence stating that Perplexity does not sell personal data or send user queries, prompts, or conversation content to advertisers. This statement previously appeared at the top of the policy as an explicit reassurance. The revised policy retains the substantive privacy protections elsewhere in the document but removes this introductory clarity. Users should review the full updated privacy policy to confirm what data practices remain in effect.
View change record →The updated Privacy Notice states that Perplexity does not sell personal data or send user queries, prompts, or conversation content to advertisers. The policy also expands disclosure about cookies, first-party advertising measurement, and user privacy choices. This clarification directly addresses advertiser data handling practices, which is a material privacy concern for users of AI services.
View change record →The updated privacy notice expands transparency about how Perplexity collects and processes data across its services. The revised terms explicitly disclose that Comet browser collects browsing history, local data, and usage patterns; that Email Assistant analyzes email content for response advice but does not use that content for AI training; and that account data collection applies when creating accounts, submitting queries, and uploading documents. The policy now clearly separates consumer and enterprise data handling, stating that enterprise and API offerings are governed separately where Perplexity acts as a processor rather than a controller. You can review Comet privacy settings through the browser's controls and configure data collection preferences through your account settings.
View change record →How other platforms handle this
Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority. If you are in the EEA, you may contact your local data protection authority.
to lodge a complaint with the data protection authority in your jurisdiction.
Further, you may take legal actions in relation to any potential breach of your rights regarding the processing of your Personal Information, as well as to lodge complaints before the competent data prot...
"If you are not satisfied with our response and are in the European Union or United Kingdom, you may have a right to lodge a complaint with your local supervisory authority.Excerpt from Perplexity AI's Perplexity Privacy Policy
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
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The clause states: “If you are not satisfied with our response and are in the European Union or United Kingdom, you may have a right to lodge a complaint with your local supervisory authority.”
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
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