Perplexity AI · Perplexity AI Privacy Policy · View original document ↗

Third-party targeted advertising data sharing

High severity High confidence Explicitdocumentlanguage Common · 290 of 352 platforms
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Recent governance activity Perplexity AI recorded 2 documented changes in the last 30 days.
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This analysis describes what Perplexity AI's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Third-party data collection across websites over time enables the construction of detailed behavioral profiles, extending the privacy impact well beyond Perplexity AI's own platform.

Interpretive note: The excerpt uses an ellipsis ('...') between the two sentences, which may indicate intervening content not quoted; both propositions are included because they appear in the excerpt and the second is independently significant.

Recent Activity

This document changed recently

Medium Jul 5, 2026

The updated Privacy Notice establishes more granular disclosure of data collection methods across multiple product areas. Perplexity now explicitly discloses that it collects and stores browsing history and settings in the Comet browser based on consent or legitimate interest, accesses email content through Email Assistant to analyze messages (while stating it does not train AI models on that content), and collects demographic data if users voluntarily upload it. The revised structure also clarifies that local browser data storage occurs on users' devices and that incognito mode does not fully prevent tracking by websites or Perplexity. You can review Comet privacy settings and controls as described in the updated policy.

View change record →

Consumer impact (what this means for users)

Perplexity AI may share your data with third parties for advertising measurement, and those third parties may track you over time across other websites.

How other platforms handle this

Squarespace Medium

we may use, retain or share information with law enforcement or others in circumstances where a person's vital interests require protection, such as in the case of emergencies.

Google Gemini Medium

Third-party apps use data from Gemini consistent with their own privacy policies and terms.

Adobe Medium

The types of third parties your information may be disclosed to include: our resellers and other sales and advertising partners, retailers, advertisers, ad agencies, advertising networks and platforms, information service providers, fraud monitoring and prevention providers, and publishers.

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Monitoring

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▸ View Original Clause Language DOCUMENT RECORD
"
We may share data with third parties to measure the performance of our advertising...The third party may also collect data over time and across websites operated by other companies.

— Excerpt from Perplexity AI's Perplexity AI Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Perplexity AI Privacy Policy
Entity
Perplexity AI
Document last updated
May 5, 2026
Tracking information
First tracked
May 20, 2026
Last verified
May 20, 2026
Record ID
CA-P-023359
Document ID
CA-D-00096
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
7a057e3763178c42d63b923457110d680078d6e1c70e9e48a9931e5b440c4bcc
Analysis generated
May 20, 2026 20:16 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Perplexity AI
Document: Perplexity AI Privacy Policy
Record ID: CA-P-023359
Captured: 2026-05-20 20:16:11 UTC
SHA-256: 7a057e3763178c42…
URL: https://conductatlas.com/platform/perplexity-ai/perplexity-ai-privacy-policy/provision/CA-P-023359/third-party-targeted-advertising-data-sharing/
Accessed: July 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Perplexity AI's Third-party targeted advertising data sharing clause do?

Third-party data collection across websites over time enables the construction of detailed behavioral profiles, extending the privacy impact well beyond Perplexity AI's own platform.

How does this clause affect you?

Perplexity AI may share your data with third parties for advertising measurement, and those third parties may track you over time across other websites.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.

Is ConductAtlas affiliated with Perplexity AI?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Perplexity AI.