Provision record
Paramount+ · Paramount+ Privacy Policy · View original document ↗

Third-Party Advertising Data Sharing

High severity Medium confidence Inferred from context Common · 288 of 352 platforms
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This analysis describes what Paramount+'s agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

Your viewing habits and device information are transmitted to major advertising platforms, meaning your behavior on Paramount+ can influence ads you see across the broader internet.

Interpretive note: The document HTML includes third-party script integrations (Facebook, Google, Kochava) but the full privacy policy text was truncated; the characterization of these as data sharing provisions is inferred from the disclosed third-party SDKs and standard industry practice.

Clause Stability Stable

0
Changes
5
Months Monitored
Apr 28, 2026
First Seen
May 22, 2026
Last Seen
This clause type exists across 4430 other provisions on other platforms.

Consumer impact (what this means for users)

This provision means that your viewing history and behavioral data on Paramount+ may be shared with Facebook, Google, Kochava, and other ad networks, enabling cross-site tracking and targeted advertising beyond the Paramount+ platform.

How other platforms handle this

Skillshare Medium

Protect us, our business, our users, and others, for example to enforce our terms of service, prevent spam or other unwanted communications, and investigate or protect against fraud

Squarespace Medium

we may use, retain or share information with law enforcement or others in circumstances where a person's vital interests require protection, such as in the case of emergencies.

Google Gemini Medium

Third-party apps use data from Gemini consistent with their own privacy policies and terms.

See all platforms with this clause type →

Applicable regulations

CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
Paramount+ Privacy Policy
Entity
Paramount+
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
July 9, 2026
Record ID
CA-P-003810
Document ID
CA-D-00385
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
e5acbdb94c4c3c322c21dde5f7fa357e65819a75cce8c0a498fe379c025ee00e
Analysis generated
May 8, 2026 08:29 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Paramount+
Document: Paramount+ Privacy Policy
Record ID: CA-P-003810
Captured: 2026-05-08 08:29:34 UTC
SHA-256: e5acbdb94c4c3c32…
URL: https://conductatlas.com/platform/paramount/paramount-privacy-policy/provision/CA-P-003810/third-party-advertising-data-sharing/
Accessed: Aug. 25, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

Other risks in this policy

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Frequently Asked Questions

What does Paramount+'s Third-Party Advertising Data Sharing clause do?

Your viewing habits and device information are transmitted to major advertising platforms, meaning your behavior on Paramount+ can influence ads you see across the broader internet.

How does this clause affect you?

This provision means that your viewing history and behavioral data on Paramount+ may be shared with Facebook, Google, Kochava, and other ad networks, enabling cross-site tracking and targeted advertising beyond the Paramount+ platform.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 288 platforms. See the full comparison.

Is ConductAtlas affiliated with Paramount+?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Paramount+.