Provision record
Noom · Noom Privacy Policy · View original document ↗

Collection of Sensitive Health Data

High severity Common · 296 of 352 platforms
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Document Record

What it is

Noom collects highly personal health information including your weight, food logs, exercise habits, biometric data, and mental health information when you use the app.

This analysis describes what Noom's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause establishes the scope of health data collection as a core operational function of the service. This data category constitutes sensitive personal information under data protection frameworks and defines the types of health metrics the platform processes.

Clause Stability Stable

0
Changes
5
Months Monitored
Apr 3, 2026
First Seen
Apr 17, 2026
Last Seen
This clause type exists across 4187 other provisions on other platforms.

Consumer impact (what this means for users)

Your most private health details are being stored by Noom and potentially used for personalization and marketing, creating significant privacy exposure if that data is shared or compromised.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Delete Your Data
    Email privacy@noom.com with your request to delete your personal health data. Include your account email address and specify the data you want deleted.

How other platforms handle this

ZipRecruiter Medium

You may give us your Identity Data, Contact Data, Financial Data, Profile Data, and other information by filling in forms or by corresponding with us by post, phone, e-mail or otherwise.

NVIDIA NIM Medium

NIM container releases that collect data, collect it for the following purposes: (a) to properly configure and optimize products for use with Software; and (b) to improve NVIDIA products and services.

Glassdoor Medium

Some of our ad partners may also enable us to collect similar data directly from their website or app by integrating our or our affiliates' advertising technology.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
Health data: We collect and analyze information concerning your health, such as weight, mental state, sleep and exercise habits, and food intake.

Excerpt from Noom's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

Collection of biometric and mental health data triggers heightened obligations under CCPA/CPRA's sensitive data provisions, state biometric privacy statutes (e.g., BIPA in Illinois), and GDPR's Article 9 special category data rules.

Insight

Unlock the full institutional analysis

Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →
  • Department Of Health & Human Services, Office For Civil Rights (hhs Ocr)
    Enforces HIPAA Privacy and Security Rules, which protect health information held by healthcare providers, health plans, and their business associates.
    Who can file: Anyone whose HIPAA rights may have been violated by a covered entity (healthcare provider, health plan, or healthcare clearinghouse)
    What you need: Name of the entity, description of the violation, date of the incident, and your contact information. Must file within 180 days of the violation.
    What to expect: HHS OCR investigates and may require the entity to take corrective action. Does not provide individual compensation. Serious violations can result in civil monetary penalties.
    File a complaint →

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
ePrivacy Directive
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
HIPAA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Noom Privacy Policy
Entity
Noom
Document last updated
May 5, 2026
Tracking information
First tracked
March 24, 2026
Last verified
March 24, 2026
Record ID
CA-P-001843
Document ID
CA-D-00397
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
a0379f647f8b25f93b2d2c66eb4a79effe9179862952dd8f6dbf28df7f5e2b61
Analysis generated
March 24, 2026 07:12 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Noom
Document: Noom Privacy Policy
Record ID: CA-P-001843
Captured: 2026-03-24 07:12:11 UTC
SHA-256: a0379f647f8b25f9…
URL: https://conductatlas.com/platform/noom/noom-privacy-policy/provision/CA-P-001843/collection-of-sensitive-health-data/
Accessed: Sept. 8, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Noom's Collection of Sensitive Health Data clause do?

The clause establishes the scope of health data collection as a core operational function of the service. This data category constitutes sensitive personal information under data protection frameworks and defines the types of health metrics the platform processes.

How does this clause affect you?

Your most private health details are being stored by Noom and potentially used for personalization and marketing, creating significant privacy exposure if that data is shared or compromised.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 296 platforms. See the full comparison.

Is ConductAtlas affiliated with Noom?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Noom.