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This page describes what the document states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability may vary by jurisdiction. Methodology
Noom collects a wide range of sensitive personal data — including your health metrics, message content, account credentials, and information about your beliefs or background — and uses it to run and improve its services, including building AI systems. Some of your data may be shared with or collected by third-party advertising companies, and Noom acknowledges this may qualify as a sale of personal information under certain state laws, meaning you have the right to opt out. If you continue using Noom after a policy change, Noom treats that as your agreement to the updated terms.
Noom's privacy policy establishes the scope of personal data Noom collects, the purposes for which that data is used, and the conditions under which it is shared or retained. Collected data includes account credentials, in-app message content, inferred or volunteered sensitive attributes such as racial or ethnic origin and philosophical beliefs, and health data including weight, mental state, sleep, exercise, and food intake, which Noom actively analyzes. Noom uses this data to improve existing products and services and to develop new ones including AI and machine learning systems. Data may be shared with law enforcement and government agencies based on Noom's own assessment of legal necessity, and third-party analytics and advertising companies collect personal data through Noom's platforms and may combine it across other sites. Noom acknowledges that certain third-party disclosures may constitute a sale or sharing of personal information under California and other U.S. state laws, and users retain an opt-out right; legal obligations, including law enforcement data preservation requests, may override user deletion requests.
Noom collects and analyzes highly sensitive personal data — including your health information, in-app messages, account credentials, and inferred attributes about your beliefs or background — and uses it to develop new products and AI systems. Third-party companies collect personal data through Noom's platforms and may combine it across other sites. Noom may sell or share your sensitive personal data, and you have the right to opt out of that sale or sharing. To exercise that right, you can use the opt-out option Noom makes available for the sale or sharing of personal information.
Which mapped governance frameworks each document engages, tied to the specific provisions that engage them.
3 important changes detected
4 versions captured · Last updated: September 2026
Noom updated its privacy policy on April 3, 2026 to add a summary section at the beginning explaining what data it collects, how it uses that data, and what choices …
View change record →Every distinct legal provision identified in this document. Featured provisions appear above with analysis.
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