Mixpanel · Mixpanel Privacy Statement · View original document ↗

Personal data shared with ad partners for targeting

High severity High confidence Explicitdocumentlanguage Common · 290 of 352 platforms
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This analysis describes what Mixpanel's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

User information may be shared with third-party advertising partners and used to target users—or profiles similar to them—with interest-based advertising outside of Mixpanel's own platform.

Interpretive note: The phrase 'these partners' references an antecedent in the broader document not included in the excerpt. The canonical claim preserves the language used without speculating about the full definition of that category.

Consumer impact (what this means for users)

Your information may be shared with Mixpanel's advertising partners and used to show interest-based ads to you or similar users on other online platforms.

How other platforms handle this

Squarespace Medium

Your personal information may be transferred to countries other than where you live, such as, for example, to our servers in the US.

Google Gemini Medium

Gemini Apps may share your precise location data with another Google service, like Google Maps, to fulfill your request.

Adobe Medium

In some cases, in order to show you more relevant ads, we disclose with social media platforms and other advertising partners, information about actions you take on our websites and apps, such as which pages you visit and which ads you saw.

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▸ View Original Clause Language DOCUMENT RECORD
"
We may also share information with these partners to facilitate interest-based advertising to those or similar users on other online platforms.

— Excerpt from Mixpanel's Mixpanel Privacy Statement

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
DMA
European Union
FTC Act Section 5
United States Federal
GDPR
European Union
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US
VPPA
United States Federal

Provision details

Document information
Document
Mixpanel Privacy Statement
Entity
Mixpanel
Document last updated
May 5, 2026
Tracking information
First tracked
July 9, 2026
Last verified
July 9, 2026
Record ID
CA-P-055344
Document ID
CA-D-00704
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
2bcb11dee9567aec1e9bcab8282833836bab779cdc687c86cbcbe7d1f0318fab
Analysis generated
July 9, 2026 09:49 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Mixpanel
Document: Mixpanel Privacy Statement
Record ID: CA-P-055344
Captured: 2026-07-09 09:49:04 UTC
SHA-256: 2bcb11dee9567aec…
URL: https://conductatlas.com/platform/mixpanel/mixpanel-privacy-statement/provision/CA-P-055344/personal-data-shared-with-ad-partners-for-targeting/
Accessed: July 13, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Mixpanel's Personal data shared with ad partners for targeting clause do?

User information may be shared with third-party advertising partners and used to target users—or profiles similar to them—with interest-based advertising outside of Mixpanel's own platform.

How does this clause affect you?

Your information may be shared with Mixpanel's advertising partners and used to show interest-based ads to you or similar users on other online platforms.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.

Is ConductAtlas affiliated with Mixpanel?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Mixpanel.