This analysis describes what Meta's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause mandates a specific technical privacy safeguard — hashing — before any Contact Information leaves the advertiser's environment, reducing transmission of raw personal data to Meta.
Meta requires advertisers and their service providers to implement Meta-specified hashing of Contact Information prior to any transmission, with the only exception being Meta's own express direction.
How other platforms handle this
Depending on the nature of your interaction with us, we collect personal or business information such as name, email address, postal address, and phone number.
When you use our paid Services, including redeeming voucher codes or purchasing paid Services, we collect information related to the payment transaction (with your consent). This may include payment card details (e.g. card account number), billing information, order details, the Services you purchas...
We collect payment and billing information when you register for certain paid Services. We use external secure payment processing services to collect and process payment information, such as payment card details.
"When using a Meta image pixel or other Meta Business Tools, you or your service provider must hash Contact Information in a manner specified by us before transmission, unless otherwise expressly directed...Excerpt from Meta's Business Tools Terms
Netflix updated its Privacy Statement on April 18, 2026, disclosing voice recording collection and expanded household ad profiling for the first time.
Google's Privacy Policy covers Search, Gmail, YouTube, Maps, and every site running Google Analytics. Here is what it actually authorizes.
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This clause mandates a specific technical privacy safeguard — hashing — before any Contact Information leaves the advertiser's environment, reducing transmission of raw personal data to Meta.
Meta requires advertisers and their service providers to implement Meta-specified hashing of Contact Information prior to any transmission, with the only exception being Meta's own express direction.
ConductAtlas has identified this type of provision across 286 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Meta.