This analysis describes what Mercury's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated privacy policy now discloses that cookies from Facebook Ads, Bing Ads, Braze, Google Ads, and LinkedIn Ads serve an additional purpose: 'SaleOfInfo'. This means data collected through these cookies may be sold or shared with third-party commercial partners, beyond their existing use for advertising and analytics. Under the revised policy, Mercury treats data from these cookies as subject to potential sale or commercial sharing. You can review Mercury's full privacy policy to understand your data rights and any available opt-out mechanisms.
View change record →How other platforms handle this
If we de-identify information, we will maintain and use the information in de-identified form and not attempt to re-identify the information except as required or permitted by law.
Find and prevent fraud; and Block and remove unsafe or fraudulent users from the Lyft Platform.
any personal information that you provide through the Walmart Sites will be used by Walmart in accordance with Walmart's Privacy Policy
"We do not attempt to re-identify de-identified information, except as permitted or required by law.Excerpt from Mercury's Privacy Policy
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The clause states: “We do not attempt to re-identify de-identified information, except as permitted or required by law.”
ConductAtlas has identified this type of provision across 279 platforms. See the full comparison.
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