This analysis describes what McDonald's's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
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These financial incentives are reasonably related to the value of the data you provide.
if the Rewards Program is cancelled or discontinued, we will make reasonable efforts to notify you by email and on the Rewards Dashboard and to provide you with at least 90 days to redeem your accrued Points
we may provide discounts, coupons, or other benefits to customers who join membership programs or sign up to receive our marketing emails or text messages.
"McDonald's estimates in good faith that the value of the personal information that McDonald's collects through the MyMcDonald's Rewards program would be less than the value that the MyMcDonald's Rewards program provides to consumers.Excerpt from McDonald's's Privacy Policy
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The clause states: “McDonald's estimates in good faith that the value of the personal information that McDonald's collects through the MyMcDonald's Rewards program would be less than the value that the MyMcDonald's Rewards program provides to consumers.”
ConductAtlas has identified this type of provision across 116 platforms. See the full comparison.
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