This analysis describes what McDonald's's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Collection of off-platform activity means McDonald's gathers behavioral data about users beyond their direct interactions with McDonald's properties.
Interpretive note: The excerpt is a list fragment without surrounding context specifying the mechanism or conditions of collection, which limits full interpretive confidence. The primary claim reflects the plain meaning of the listed data type.
Your online activity on third-party websites, applications, and social media may be collected by McDonald's.
How other platforms handle this
Some of our ad partners may also enable us to collect similar data directly from their website or app by integrating our or our affiliates' advertising technology.
if you place a restaurant order, our restaurant partner will collect and process your credit card or other payment information in order to fulfill the order.
Other users may share information about you when they submit issues and comments.
Monitoring
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"online activity on other websites, applications or social media;— Excerpt from McDonald's's McDonald's Privacy Policy
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Collection of off-platform activity means McDonald's gathers behavioral data about users beyond their direct interactions with McDonald's properties.
Your online activity on third-party websites, applications, and social media may be collected by McDonald's.
ConductAtlas has identified this type of provision across 297 platforms. See the full comparison.
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