Provision record
Marqeta · Marqeta Privacy Policy · View original document ↗

Session Monitoring and Behavioral Tracking

Medium severity Medium confidence Explicit document language Unique · 0 of 352 platforms
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Document Record

What it is

The document states that Marqeta and its third-party service providers may log session-level behavioral data including clicks, page visits, text entered, and time spent on pages, and that this data may be disclosed to third parties for Marqeta's business purposes including marketing and security.

ⓘ

This analysis describes what Marqeta's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The explicit reference to logging text entered during sessions is operationally distinct relative to commonly observed tracking disclosures and may encompass form field content entered before submission. The document authorizes disclosure of session-level data to third parties for business purposes, which in combination with the CCPA sale and sharing provision means this data category may be subject to opt-out rights.

⚠

Interpretive note: The document does not specify whether text entry logging encompasses data entered into sensitive form fields prior to form submission; the operational scope of this practice cannot be fully determined from the document language alone.

Consumer impact (what this means for users)

Under this provision, session-level behavioral data including clicks, text entered into form fields, page visits, and dwell time is collected by Marqeta and its third-party service providers and may be disclosed to third parties for marketing and other business purposes; California residents and residents of applicable U.S. states can opt out of the sharing of internet and network information via the mechanisms described in the respective supplemental notices.

What you can do

⚠️ These actions may provide transparency or partial mitigation but may not fully address the underlying issue. Effectiveness varies by jurisdiction and individual circumstances.
  • Opt Out of Arbitration
    Use the Cookie Settings link on Marqeta's website to review and adjust tracking and analytics cookie preferences, which may reduce the scope of session-level behavioral data collected by third-party service providers. California residents may also enable a Global Privacy Control signal to opt out of the sharing of internet and network information.

Cross-platform context

See how other platforms handle Session Monitoring and Behavioral Tracking and similar clauses.

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▸ View Original Clause Language DOCUMENT RECORD
"
We and our third-party service providers may monitor visits to our Services and sessions of users; this monitoring may log the details of your visits to our Services and information generated in the course of using our Services, such as clicks, page visits, text entered, how long you spent on a page, and other details of your visits to or actions on our Services. We use these technologies to collect and retain usage data for the purposes described in this Notice, including for marketing and security purposes and to improve your experience with our Services. We may also disclose any of the data collected by these technologies to third parties for our business purposes.

Excerpt from Marqeta's Privacy Policy

ConductAtlas Analysis

Institutional analysis (regulatory & governance intelligence)

1.

Insight

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Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.

Applicable agencies

  • Federal Trade Commission (ftc)
    Oversees unfair or deceptive business practices and can investigate companies that mislead consumers about data collection, sharing, or use.
    Who can file: Anyone affected by the company's practices (US or international)
    What you need: Your account details, a timeline of relevant events, and a description of the specific issue
    What to expect: Complaints inform FTC enforcement priorities and investigations but do not result in individual resolution or compensation
    File a complaint →

Provision details

Document information
Document
Marqeta Privacy Policy
Entity
Marqeta
Document last updated
May 5, 2026
Tracking information
First tracked
July 12, 2026
Last verified
July 12, 2026
Record ID
CA-P-074561
Document ID
CA-D-00667
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
6553971c090c305c5e2834dd25ed83821a9bbb190a5c70870df2987f69e7c0d8
Analysis generated
July 12, 2026 17:53 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Marqeta
Document: Marqeta Privacy Policy
Record ID: CA-P-074561
Captured: 2026-07-12 17:53:18 UTC
SHA-256: 6553971c090c305c…
URL: https://conductatlas.com/platform/marqeta/marqeta-privacy-policy/provision/CA-P-074561/session-monitoring-and-behavioral-tracking/
Accessed: Sept. 26, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

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Frequently Asked Questions

What does Marqeta's Session Monitoring and Behavioral Tracking clause do?

The explicit reference to logging text entered during sessions is operationally distinct relative to commonly observed tracking disclosures and may encompass form field content entered before submission. The document authorizes disclosure of session-level data to third parties for business purposes, which in combination with the CCPA sale and sharing provision means this data category may be subject to opt-out rights.

How does this clause affect you?

Under this provision, session-level behavioral data including clicks, text entered into form fields, page visits, and dwell time is collected by Marqeta and its third-party service providers and may be disclosed to third parties for marketing and other business purposes; California residents and residents of applicable U.S. states can opt out of the sharing of internet and network information via …

Is ConductAtlas affiliated with Marqeta?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Marqeta.