This analysis describes what Klaviyo's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause extends user obligations beyond Klaviyo's own policy to encompass the full body of applicable law and industry regulations governing digital marketing communications, including opt-out compliance.
Message recipients benefit from users being required to follow all applicable legal and industry rules on unsolicited communications, content standards, and opt-out mechanisms.
How other platforms handle this
Customer must comply with any additional terms, restrictions, or limitations (e.g., limitations on the total amount of usage) for a promotional offering as described in the corresponding offer terms.
You agree to comply with all applicable local, state, federal and/or international laws or regulations, including those related to AI systems, privacy, and data protection.
You will comply with Service-specific notices if applicable, such as any warnings not to input sensitive or confidential information.
Monitoring
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"You must comply with all applicable legal and industry regulations concerning SMS/MMS, email, and other mobile marketing, including restrictions on unsolicited communications, appropriate message content, and opt-out mechanisms...— Excerpt from Klaviyo's Klaviyo Acceptable Use Policy
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This clause extends user obligations beyond Klaviyo's own policy to encompass the full body of applicable law and industry regulations governing digital marketing communications, including opt-out compliance.
Message recipients benefit from users being required to follow all applicable legal and industry rules on unsolicited communications, content standards, and opt-out mechanisms.
ConductAtlas has identified this type of provision across 285 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Klaviyo.