Klaviyo · Klaviyo Acceptable Use Policy · View original document ↗

Ban on storing GDPR special category data on platform

High severity High confidence Explicitdocumentlanguage Common · 298 of 352 platforms
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This analysis describes what Klaviyo's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

This clause bars the full lifecycle of special category data handling — from collection through transmission — on Klaviyo's platform, covering the most sensitive personal data categories recognised under EU and UK data protection law.

Interpretive note: The excerpt indicates this is item (a) of a broader list of prohibited data types; other items in that list are not captured in this canonical claim.

Consumer impact (what this means for users)

Individuals' most sensitive personal data — those classified as special category under EU or UK GDPR — may not be collected, stored, processed, or transmitted by users through Klaviyo.

How other platforms handle this

ZipRecruiter Medium

authorize ZipRecruiter to connect your account to the account of a "Connected Site" (e.g., Google, LinkedIn, Monster, Facebook or Twitter), we may be able to access information you have provided to the Connected Site...

NVIDIA NIM Medium

telemetry information collected includes: (i) microservice settings, (ii) usage data and (iii) hardware environment.

Glassdoor Medium

Some of our ad partners may also enable us to collect similar data directly from their website or app by integrating our or our affiliates' advertising technology.

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▸ View Original Clause Language DOCUMENT RECORD
"
You may not solicit, store, process, send, or transmit any of the following types of data... (a) any information defined under Regulation (EU) 2016/679 (EU GDPR) or the United Kingdom General Data Protection Regulation as a "special category"...

— Excerpt from Klaviyo's Klaviyo Acceptable Use Policy

Provision details

Document information
Document
Klaviyo Acceptable Use Policy
Entity
Klaviyo
Document last updated
May 20, 2026
Tracking information
First tracked
May 20, 2026
Last verified
May 20, 2026
Record ID
CA-P-067643
Document ID
CA-D-00891
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
578ec9f348d6af8e5199109ce599f9a686c906b817ec81fd919e4b291d478c70
Analysis generated
May 20, 2026 13:52 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Klaviyo
Document: Klaviyo Acceptable Use Policy
Record ID: CA-P-067643
Captured: 2026-05-20 13:52:43 UTC
SHA-256: 578ec9f348d6af8e…
URL: https://conductatlas.com/platform/klaviyo/klaviyo-acceptable-use-policy/provision/CA-P-067643/ban-on-storing-gdpr-special-category-data-on-platform/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Klaviyo's Ban on storing GDPR special category data on platform clause do?

This clause bars the full lifecycle of special category data handling — from collection through transmission — on Klaviyo's platform, covering the most sensitive personal data categories recognised under EU and UK data protection law.

How does this clause affect you?

Individuals' most sensitive personal data — those classified as special category under EU or UK GDPR — may not be collected, stored, processed, or transmitted by users through Klaviyo.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 298 platforms. See the full comparison.

Is ConductAtlas affiliated with Klaviyo?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Klaviyo.