This analysis describes what Klaviyo's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
How other platforms handle this
Don't create or share defamatory or libelous content that could damage someone's reputation or falsely portray them in a harmful way.
Content that is unoriginal, plagiarized, or copied from another individual or organization.
Using a Stock Avatar to create, offer or sell any non-fungible tokens (NFTs), or incorporating any Stock Avatars therein.
"Promotions for the primary purpose of affiliate marketing, including but not limited to communications where you have no direct relationship to the promoted product or service other than affiliate commissions...Excerpt from Klaviyo's Acceptable Use Policy
Get the weekly coverage letter
Companies change their terms without announcing it. We capture governance documents, compare each new version with the last, and publish what changed, with the source text behind it. One email a week on what we found and what we could not reach.
The clause states: “Promotions for the primary purpose of affiliate marketing, including but not limited to communications where you have no direct relationship to the promoted product or service other than affiliate commissions...”
ConductAtlas has identified this type of provision across 237 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Klaviyo.