This analysis describes what Klaviyo's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
How other platforms handle this
Send messages in violation of the USA CAN-SPAM Act or any other applicable anti-spam law.
You may not display any personal contact, banking, or peer-to-peer payment information, whether in relation to you or any other person (for example, names, home addresses or postcodes, telephone numbers, email addresses, URLs, credit/debit card...)
You agree that Promotional Codes: (a) must be used in a lawful manner; (b) must be used for the intended audience and purpose; (c) may not be duplicated, sold or transferred in any manner...
"(c) spam messages to addresses that are incomplete or inaccurate.Excerpt from Klaviyo's Acceptable Use Policy
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The clause states: “(c) spam messages to addresses that are incomplete or inaccurate.”
ConductAtlas has identified this type of provision across 282 platforms. See the full comparison.
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