This analysis describes what Klaviyo's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This clause requires affirmative consent as the baseline for any contact list used on Klaviyo's platform, blocking all commercially acquired or externally sourced lists regardless of how they were obtained.
Individuals on purchased, rented, borrowed, or third-party-provided lists are protected from being contacted through Klaviyo, as are any individuals who have not consented to receive communications.
How other platforms handle this
You may not display any personal contact, banking, or peer-to-peer payment information, whether in relation to you or any other person (for example, names, home addresses or postcodes, telephone numbers, email addresses, URLs, credit/debit card...)
Send content created in Mailchimp through another service.
Bypass or ignore instructions contained in our robots.txt file that controls automated access to portions of our Services;
"You are prohibited from sending to: Email addresses, phone numbers, or other contacts that are purchased, rented, borrowed, third-party owned/provided or any other lists that have not consented...Excerpt from Klaviyo's Acceptable Use Policy
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This clause requires affirmative consent as the baseline for any contact list used on Klaviyo's platform, blocking all commercially acquired or externally sourced lists regardless of how they were obtained.
Individuals on purchased, rented, borrowed, or third-party-provided lists are protected from being contacted through Klaviyo, as are any individuals who have not consented to receive communications.
ConductAtlas has identified this type of provision across 282 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Klaviyo.