Any content you upload to Instacart — such as photos, reviews, or recipes — can be used by Instacart forever, at no cost to you, to train its AI systems and improve its products.
This analysis describes what Instacart's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The provision establishes that Instacart obtains broad rights to user content for model development and service improvement without compensation or exclusive restriction. The perpetual and transferable nature of the license means these rights continue indefinitely and may be conveyed to other parties.
Instacart rewrote its entire Terms of Service, adding 367 new sentences including sections on AI-powered services, updated arbitration procedures, and revised data handling practices. The restructuring makes it harder to compare what changed because the entire document was reorganized.
View change record →Every photo, review, or recipe you upload to Instacart becomes permanently available for Instacart to use in AI training, at no cost, with no ability for you to revoke that right after the fact — meaning your content contributions have lasting commercial value to Instacart beyond your use of the platform.
How other platforms handle this
After registration, you may create, upload or transmit files, documents, videos, images, data or information as part of your use of the Service (collectively, "User Content"). This includes any inputs you provide to our AI-powered support tools and outputs generated in response to your inputs. User ...
engage in any of the foregoing in connection with any use, creation, development, modification, prompting, fine-tuning, training, testing, benchmarking or validation of any artificial intelligence or machine learning tool, model, system, algorithm, product or other technology ("AI Tool").
We may process information collected under this section 3 so that content, products and services shown on the pages of the Steam store and in update messages displayed when launching the Steam Client can be tailored to meet your needs and populated with relevant recommendations and offers. This is d...
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"You grant Instacart a non-exclusive, royalty-free, worldwide, transferable, sub licenseable, perpetual license to use, store, publicly display, publicly perform, reproduce, modify, create derivative works from, or distribute any such content, and to use the content to train, test, or otherwise enhance our machine learning algorithms, for the purposes of operating, providing, and improving the Services.— Excerpt from Instacart's Instacart Terms of Service
(1) REGULATORY FRAMEWORK: Implicates GDPR Articles 6 (lawful basis), 13 (transparency), and 22 (automated decision-making) for EU/EEA users whose uploaded content is processed for AI training; CCPA/CPRA §1798.100 and §1798.140 regarding sale or sharing of personal information embedded in user content; emerging EU AI Act (Regulation 2024/1689) obligations regarding training data transparency and documentation for general-purpose AI models; and copyright law (17 U.S.C. §106) regarding derivative works created from user content. (2)
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The provision establishes that Instacart obtains broad rights to user content for model development and service improvement without compensation or exclusive restriction. The perpetual and transferable nature of the license means these rights continue indefinitely and may be conveyed to other parties.
Every photo, review, or recipe you upload to Instacart becomes permanently available for Instacart to use in AI training, at no cost, with no ability for you to revoke that right after the fact — meaning your content contributions have lasting commercial value to Instacart beyond your use of the platform.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Instacart.