This analysis describes what Google's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
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"We may use this data to improve, maintain, protect and develop the Service as described in our privacy policy...Excerpt from Google's Tag Manager Terms of Service
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The clause states: “We may use this data to improve, maintain, protect and develop the Service as described in our privacy policy...”
ConductAtlas has identified this type of provision across 279 platforms. See the full comparison.
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