Provision record
Google · Google Tag Manager Terms of Service · View original document ↗

Google Collects Service Usage and Tag Deployment Data

Medium severity Explicit document language Common · 296 of 352 platforms
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This analysis describes what Google's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

How other platforms handle this

GitHub Medium

We collect data about your interactions with the Services, such as IP address, device information, session details, date and time of requests, device type and ID, operating system and application version...

ZipRecruiter Medium

You may give us your Identity Data, Contact Data, Financial Data, Profile Data, and other information by filling in forms or by corresponding with us by post, phone, e-mail or otherwise.

NVIDIA NIM Medium

telemetry information collected includes: (i) microservice settings, (ii) usage data and (iii) hardware environment.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
We may collect information such as how the Service is used, and how and what tags are deployed.

Excerpt from Google's Tag Manager Terms of Service

Applicable regulations

EU AI Act
European Union
BIPA
Illinois, USA
CCPA/CPRA
California, USA
COPPA
United States Federal
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
DMA
European Union
ePrivacy Directive
European Union
FCRA
United States Federal
FTC Act Section 5
United States Federal
GDPR
European Union
GLBA
United States Federal
HIPAA
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
TCPA
United States Federal
UK GDPR
United Kingdom
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
Google Tag Manager Terms of Service
Entity
Google
Document last updated
May 20, 2026
Tracking information
First tracked
July 12, 2026
Last verified
July 12, 2026
Record ID
CA-P-070828
Document ID
CA-D-00901
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
6a10b99f88449f911f018d7a568fb8205706911a538993c9e360e1ebffa5646b
Analysis generated
July 12, 2026 17:06 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google
Document: Google Tag Manager Terms of Service
Record ID: CA-P-070828
Captured: 2026-07-12 17:06:51 UTC
SHA-256: 6a10b99f88449f91…
URL: https://conductatlas.com/platform/google/google-tag-manager-terms-of-service/provision/CA-P-070828/google-collects-service-usage-and-tag-deployment-data/
Accessed: Aug. 6, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
Medium
Categories

Other risks in this policy

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Frequently Asked Questions

What does Google's Google Collects Service Usage and Tag Deployment Data clause do?

The clause states: “We may collect information such as how the Service is used, and how and what tags are deployed.”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 296 platforms. See the full comparison.

Is ConductAtlas affiliated with Google?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google.