This analysis describes what Google's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Using the Service binds the user to the Google Tag Manager Use Policy, making that external document's terms enforceable conditions of use.
Users are required to comply with the Google Tag Manager Use Policy as a condition of using the Service.
How other platforms handle this
Use our Services in relation to any political campaign financing or for the purpose of influencing any election, other than sharing your own personal political opinions;
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use TikTok Content...another user's content or generative AI-enabled features for commercial purposes unless permitted by TikTok USDS Joint Venture or the user, respectively...
"you...agree to use the Service in accordance with...the Google Tag Manager Use Policy (located at https://www.google.com/analytics/tag-manager/use-policy/)...Excerpt from Google's Tag Manager Terms of Service
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Using the Service binds the user to the Google Tag Manager Use Policy, making that external document's terms enforceable conditions of use.
Users are required to comply with the Google Tag Manager Use Policy as a condition of using the Service.
ConductAtlas has identified this type of provision across 282 platforms. See the full comparison.
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