Google Maps · Google Maps Platform Terms of Service · View original document ↗

Asset Tracking Restriction

High severity Unique · 0 of 343 platforms
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Recent governance activity Google Maps recorded 2 documented changes in the last 30 days.
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This analysis describes what Google Maps's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause creates a conditional authorization structure: real-time asset and person tracking is permitted under the service only when preceded by documented consent acquisition. This establishes a compliance obligation tied to the legality and consent requirements of the jurisdictions where tracking occurs.

Recent Activity

This document changed recently

Medium Jun 24, 2026

The updated terms establish a broader definition of activities that are subject to heightened restrictions under the Google Maps Platform Terms of Service. Previously, the definition enumerated specific high-risk categories. The revised language now encompasses any use case where service failure could reasonably be expected to result in death, serious personal injury, or severe environmental or property damage, and explicitly identifies weaponry as a restricted application. Developers and organizations using Google Maps for restricted purposes should review their use cases against the new definition to ensure continued compliance.

View change record →

Clause Stability Stable

0
Changes
3
Months Monitored
Apr 4, 2026
First Seen
Apr 9, 2026
Last Seen
This clause type exists across 30 other provisions on other platforms.

Consumer impact (what this means for users)

Customers using Google Maps Platform for location tracking must obtain and maintain documented consents from all tracked parties before deploying such functionality. Failure to secure these consents means the tracking use case is not authorized under the terms, regardless of technical capability.

How other platforms handle this

Shopify High

When you use third-party apps or services built on our platform (such as apps available in the Shopify App Store), those third parties may access personal information about you. We require that app developers comply with our privacy and security standards, but we are not responsible for the privacy ...

TikTok Ads High

{"apiName":"Accelerometer","apiObj":"","apiType":"constructor",..."sampleRate":1,"stackRate":0.5,"withRawArguments":[true]},{"apiName":"addEventListner","apiObj":"","paramCondition":{"0":"devicemotion"},...},{"apiName":"getCurrentPosition","apiObj":"navigator.geolocation",..."sampleRate":1,"stackRat...

Meta High

We may audit your app to ensure compliance with these Terms. You must cooperate with any audit and provide us with information and access to systems, data, and personnel necessary to conduct the audit. You must also maintain records sufficient to demonstrate your compliance with these Terms and prov...

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▸ View Original Clause Language DOCUMENT RECORD
"
Customer will not use the Google Maps Core Services to track the real-time location of vehicles, assets, or persons without obtaining all required consents from end users, and where applicable, from individuals being tracked.

— Excerpt from Google Maps's Google Maps Platform Terms of Service

Applicable regulations

CFAA
United States Federal

Provision details

Document information
Document
Google Maps Platform Terms of Service
Entity
Google Maps
Document last updated
May 5, 2026
Tracking information
First tracked
March 20, 2026
Last verified
April 9, 2026
Record ID
CA-P-001924
Document ID
CA-D-00324
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
6b3fc9132543f92a0d6e87edb75a218ea1e3c5adb602f1a194b2b81c84dc02d6
Analysis generated
March 20, 2026 06:28 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google Maps
Document: Google Maps Platform Terms of Service
Record ID: CA-P-001924
Captured: 2026-03-20 06:28:58 UTC
SHA-256: 6b3fc9132543f92a…
URL: https://conductatlas.com/platform/google-maps/google-maps-platform-terms-of-service/asset-tracking-restriction/
Accessed: July 4, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Google Maps's Asset Tracking Restriction clause do?

The clause creates a conditional authorization structure: real-time asset and person tracking is permitted under the service only when preceded by documented consent acquisition. This establishes a compliance obligation tied to the legality and consent requirements of the jurisdictions where tracking occurs.

How does this clause affect you?

Customers using Google Maps Platform for location tracking must obtain and maintain documented consents from all tracked parties before deploying such functionality. Failure to secure these consents means the tracking use case is not authorized under the terms, regardless of technical capability.

Is ConductAtlas affiliated with Google Maps?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google Maps.