This analysis describes what Google Cloud's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated terms authorize Google Cloud to impose full-month billing charges if it determines a customer engaged in bad-faith dealing, dishonesty, or attempted to avoid fees or circumvent usage limits, and to charge for all end-user accounts active during that month regardless of whether any were later disabled. The revised policy also permits immediate service suspension if Google reasonably determines a customer using a delayed payment method poses a non-payment risk, without requiring actual late payment or cure time. Additionally, Google may now terminate the agreement immediately if it reasonably determines a customer's material breach is incapable of being cured, eliminating the previous 30-day cure period. Customers using bank transfers or similar delayed authorization payment methods should review their account practices for any activity Google might classify as 'Customer Malfeasance' under the new definition.
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In case of such an assignment by us, you are entitled to terminate the agreement with immediate effect by deactivating your account. We will provide you with reasonable notice of any such assignment.
Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your Personal Data conducted in reliance on lawful processing grounds...
Regardless of who terminates these Terms, both you and Snap continue to be bound by Sections 2, 3 (to the extent any additional terms and conditions would, by their terms, survive), and 6 - 25 of the Terms.
"Neither party may assign any part of this Agreement without the written consent of the other, except to an Affiliate where (a) the assignee has agreed in writing to be bound by the terms of this Agreement, and (b) the assigning party has notified the other party of the assignment.Excerpt from Google Cloud's Terms
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The clause states: “Neither party may assign any part of this Agreement without the written consent of the other, except to an Affiliate where (a) the assignee has agreed in writing to be bound by the terms of this Agreement, and (b) the assigning party has notified the other party of the assignment.”
ConductAtlas has identified this type of provision across 298 platforms. See the full comparison.
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