Google Cloud · Google Cloud Terms · View original document ↗

GCP and Looker integration into Customer Applications

High severity High confidence Explicitdocumentlanguage Common · 297 of 352 platforms
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This analysis describes what Google Cloud's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The material-independent-value condition limits how customers may embed Google Cloud services, preventing applications whose only purpose is to resell or wrap the Services without independent substance.

Consumer impact (what this means for users)

Customers may integrate GCP and Looker (original) Services into their own applications only if those applications carry material value beyond what the Services themselves provide.

How other platforms handle this

ActiveCampaign Medium

You agree that we may, but have no obligation, to identify you as a customer of ActiveCampaign and that ActiveCampaign may, in its sole discretion, refer to you by name, trade name, trademark, logo and other proprietary marks or words...

Netflix Medium

In the event of any conflict between these Terms of Use and information provided by Customer Service or other portions of our websites, these Terms of Use will control.

ClickUp Medium

You should always check the privacy settings and notices in these third-party services to understand what data may be disclosed to us or shared with our Services.

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▸ View Original Clause Language DOCUMENT RECORD
"
Customer may...integrate the GCP Services and Looker (original) Services into any Customer Application that has material value independent of the Services

— Excerpt from Google Cloud's Google Cloud Terms

Provision details

Document information
Document
Google Cloud Terms
Entity
Google Cloud
Document last updated
May 5, 2026
Tracking information
First tracked
May 7, 2026
Last verified
May 10, 2026
Record ID
CA-P-055828
Document ID
CA-D-00646
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
f6632267e31798bebd26c9efe2d8ff208cbc5157a1e135e65a34d83f54b90b18
Analysis generated
May 7, 2026 19:20 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google Cloud
Document: Google Cloud Terms
Record ID: CA-P-055828
Captured: 2026-05-07 19:20:38 UTC
SHA-256: f6632267e31798be…
URL: https://conductatlas.com/platform/google-cloud/google-cloud-terms/provision/CA-P-055828/gcp-and-looker-integration-into-customer-applications/
Accessed: July 12, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Google Cloud's GCP and Looker integration into Customer Applications clause do?

The material-independent-value condition limits how customers may embed Google Cloud services, preventing applications whose only purpose is to resell or wrap the Services without independent substance.

How does this clause affect you?

Customers may integrate GCP and Looker (original) Services into their own applications only if those applications carry material value beyond what the Services themselves provide.

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 297 platforms. See the full comparison.

Is ConductAtlas affiliated with Google Cloud?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google Cloud.