Provision record
Google Ads · Google Ads Data Processing Terms · View original document ↗

Google may only change SCCs in limited permitted ways

High severity Explicit document language Common · 289 of 352 platforms
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This analysis describes what Google Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

How other platforms handle this

Meta Medium

Any updates to Section 5 of these Commercial Terms will apply only to disputes that arise after notice of the update takes place.

Minecraft Medium

those changes will be effective only to the extent that they can legally apply.

Faire Medium

We will take reasonable steps to alert you to material changes by placing a notice on the https://www.faire.com website, by sending you an email, and/or by some other means.

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
Google may only change the SCCs in accordance with Sections 15.2(b) - 15.2(d)... or to incorporate any new version of the SCCs that may be adopted under the European Data Protection Legislation, in each case in a manner that does not affect the validity of the SCCs

Excerpt from Google Ads's Data Processing Terms

Provision details

Document information
Document
Google Ads Data Processing Terms
Entity
Google Ads
Document last updated
May 20, 2026
Tracking information
First tracked
May 20, 2026
Last verified
July 9, 2026
Record ID
CA-P-062843
Document ID
CA-D-00859
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
1dbad9ea13c36a8ea1ba2fc334abc4006f4d985cc2e91b93e8c63a28d1bffafc
Analysis generated
May 20, 2026 12:57 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google Ads
Document: Google Ads Data Processing Terms
Record ID: CA-P-062843
Captured: 2026-05-20 12:57:20 UTC
SHA-256: 1dbad9ea13c36a8e…
URL: https://conductatlas.com/platform/google-ads/google-ads-data-processing-terms/provision/CA-P-062843/google-may-only-change-sccs-in-limited-permitted-ways/
Accessed: Aug. 3, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does Google Ads's Google may only change SCCs in limited permitted ways clause do?

The clause states: “Google may only change the SCCs in accordance with Sections 15.2(b) - 15.2(d)... or to incorporate any new version of the SCCs that may be adopted under the European Data Protection Legislation, in each case in a manner that does not affect the validity of the SCCs”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 289 platforms. See the full comparison.

Is ConductAtlas affiliated with Google Ads?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google Ads.