“If Google becomes aware of a Data Incident, Google will: (a) notify Customer of the Data Incident promptly and without undue delay; and (b) promptly take reasonable steps to minimise harm and secure Customer Personal Data.”
This analysis describes what Google Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The clause establishes a binding notification obligation triggered by Google Ads' awareness of a Data Incident, enabling the Customer to respond without delay.
Customers are entitled to prompt notification from Google Ads as soon as Google Ads becomes aware of a Data Incident.
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"If Google becomes aware of a Data Incident, Google will: (a) notify Customer of the Data Incident promptly and without undue delay; and (b) promptly take reasonable steps to minimise harm and secure Customer Personal Data.Excerpt from Google Ads's Data Processing Terms
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The clause establishes a binding notification obligation triggered by Google Ads' awareness of a Data Incident, enabling the Customer to respond without delay.
Customers are entitled to prompt notification from Google Ads as soon as Google Ads becomes aware of a Data Incident.
ConductAtlas has identified this type of provision across 267 platforms. See the full comparison.
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