Google commits to implementing and maintaining technical and organisational security measures described in Appendix 2, including AES-256 encryption at rest, HTTPS/TLS encryption in transit, ISO 27001 certification, physical data centre controls, and intrusion detection systems, with a non-degradation obligation for any security measure updates.
This analysis describes what Google Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision establishes Google's security obligations as a processor under GDPR Article 32 and equivalent frameworks, and introduces a non-degradation condition on security measure updates, which provides a baseline assurance that security modifications cannot reduce overall protection levels.
Under this provision, Google is required to maintain the security measures detailed in Appendix 2, including encryption at rest and in transit and ISO 27001 certification, and any future modifications to these measures must not result in a degradation of overall security for the Processor Services.
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Compare across platforms →"Google will implement and maintain technical and organisational measures to protect Customer Personal Data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access as described in Appendix 2 (the 'Security Measures'). As described in Appendix 2, the Security Measures include measures: (a) to encrypt personal data; (b) to help ensure the ongoing confidentiality, integrity, availability and resilience of Google's systems and services; (c) to help restore timely access to personal data following an incident; and (d) for regular testing of effectiveness. Google may update or modify the Security Measures from time to time, provided that such updates and modifications do not result in the degradation of the overall security of the Processor Services. To evaluate and help ensure the continued effectiveness of the Security Measures, Google will maintain the ISO 27001 Certification.Excerpt from Google Ads's Data Processing Terms
REGULATORY LANDSCAPE: This provision engages GDPR Article 32, which requires processors to implement appropriate technical and organisational measures to ensure a level of security appropriate to the risk, including encryption and regular testing.
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This provision establishes Google's security obligations as a processor under GDPR Article 32 and equivalent frameworks, and introduces a non-degradation condition on security measure updates, which provides a baseline assurance that security modifications cannot reduce overall protection levels.
Under this provision, Google is required to maintain the security measures detailed in Appendix 2, including encryption at rest and in transit and ISO 27001 certification, and any future modifications to these measures must not result in a degradation of overall security for the Processor Services.
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