Provision record
Google Ads · Google Ads Data Processing Terms · View original document ↗

Google must not retain or disclose Customer Personal Data outside business purpose

High severity Explicit document language Common · 279 of 352 platforms
Stay ahead of the changes
Track Google Ads and get the diff the day its terms change.
Share 𝕏 Share in Share 🔒 PDF

This analysis describes what Google Ads's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

How other platforms handle this

Google Cloud Medium

combination of Service Data with information from other Google products and services. We also use Service Data for internal reporting and analysis of applicable product and business operations.

ZipRecruiter Medium

We will only use your Personal Data to provide services directly to you...and/or to provide services to you on behalf of our clients...except as otherwise described in this Privacy Policy or with your consent.

Glassdoor Medium

We may use your personal data to conduct research...we conduct and publish research about the labor market, the economy, job opportunities, jobseeker and employee behaviors...

See all platforms with this clause type →
▸ View Original Clause Language DOCUMENT RECORD
"
Google will not retain, use or disclose Customer Personal Data (including outside of the direct business relationship between Google and Customer), other than for a business purpose under the CCPA on behalf of Customer and the specific purpose of performing the RDP Services

Excerpt from Google Ads's Data Processing Terms

Provision details

Document information
Document
Google Ads Data Processing Terms
Entity
Google Ads
Document last updated
May 20, 2026
Tracking information
First tracked
May 20, 2026
Last verified
July 9, 2026
Record ID
CA-P-062874
Document ID
CA-D-00859
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
1dbad9ea13c36a8ea1ba2fc334abc4006f4d985cc2e91b93e8c63a28d1bffafc
Analysis generated
May 20, 2026 12:57 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: Google Ads
Document: Google Ads Data Processing Terms
Record ID: CA-P-062874
Captured: 2026-05-20 12:57:20 UTC
SHA-256: 1dbad9ea13c36a8e…
URL: https://conductatlas.com/platform/google-ads/google-ads-data-processing-terms/provision/CA-P-062874/google-must-not-retain-or-disclose-customer-personal-data-outside-business-purpose/
Accessed: Aug. 18, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

Other risks in this policy

Related Analysis

Get the research letter

Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.

Frequently Asked Questions

What does Google Ads's Google must not retain or disclose Customer Personal Data outside business purpose clause do?

The clause states: “Google will not retain, use or disclose Customer Personal Data (including outside of the direct business relationship between Google and Customer), other than for a business purpose under the CCPA on behalf of Customer and the specific purpose of performing the RDP Services”

How many platforms have this type of clause?

ConductAtlas has identified this type of provision across 279 platforms. See the full comparison.

Is ConductAtlas affiliated with Google Ads?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Google Ads.