Fiverr · Fiverr Privacy Policy

De-identification and Aggregated Data Rights

Medium severity
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What it is

Fiverr can take your personal data, strip out identifying details, and then use or sell that aggregated data to anyone for any purpose — including marketing and research.

Consumer impact (what this means for users)

Fiverr claims broad rights to use data derived from your activity for unlimited commercial purposes once it is de-identified — with no opt-out available and no restriction on how that data can be shared or monetized.

Cross-platform context

See how other platforms handle De-identification and Aggregated Data Rights and similar clauses.

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Why it matters (compliance & risk perspective)

De-identification can be reversed in some cases through re-identification attacks, and this provision gives Fiverr unrestricted rights to commercially exploit behavioral data derived from user activity.

View original clause language
We may de-identify or aggregate your personal information so that it can no longer reasonably identify you, and use such de-identified or aggregated data for any purpose, including sharing with third parties for research, analytics, and marketing purposes, without restriction.

Institutional analysis (Compliance & legal intelligence)

(1) REGULATORY FRAMEWORK: CCPA/CPRA §1798.140(m) defines de-identified information and imposes obligations to implement technical safeguards and prohibit re-identification; GDPR Recital 26 and EDPB guidance establish that truly anonymized data falls outside GDPR scope, but de-identified data that can be re-identified with reasonable effort remains personal data subject to GDPR. The FTC's 2012 Privacy Report established standards for anonymization adequacy. NIST SP 800-188 provides technical de-identification standards. (2)

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Applicable agencies

  • FTC
    The FTC enforces against inadequate anonymization and deceptive claims about de-identification under FTC Act Section 5, and has established guidance on what constitutes adequate de-identification.
    File a complaint →

Provision details

Document information
Document
Fiverr Privacy Policy
Entity
Fiverr
Document last updated
April 29, 2026
Tracking information
First tracked
March 20, 2026
Last verified
April 27, 2026
Record ID
CA-P-003443
Document ID
CA-D-00140
Evidence Provenance
Source URL
Wayback Machine
SHA-256
a28fab0776af5b5e1f02fe672f91126ee950cf444829a62c9c1c011a57efff18
Verified
✓ Snapshot stored   ✓ Change verified
How to Cite
ConductAtlas Policy Archive
Entity: Fiverr | Document: Fiverr Privacy Policy | Record: CA-P-003443
Captured: 2026-03-20 10:52:11 UTC | SHA-256: a28fab0776af5b5e…
URL: https://conductatlas.com/platform/fiverr/fiverr-privacy-policy/de-identification-and-aggregated-data-rights/
Accessed: May 2, 2026
Classification
Severity
Medium
Categories

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