The policy prohibits using ElevenLabs to impersonate individuals or entities, generate content for fraudulent purposes, or use synthetic voice to circumvent identity verification systems.
This analysis describes what ElevenLabs's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
This provision directly addresses voice-based fraud scenarios including vishing, synthetic identity fraud, and circumvention of voice-based authentication systems, all of which are active enforcement priorities for the FTC and state attorneys general and are subject to federal wire fraud statutes.
The provision was expanded to include impersonation of entities (not just persons), add explicit fraud language, and specify financial fraud and identity verification circumvention as concrete prohibited uses.
View full change record →Under this provision, users may not generate synthetic voice content to impersonate others for financial gain or to defeat identity verification mechanisms; this prohibition applies regardless of whether the impersonated person is a public figure or private individual.
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You may not automatedly crawl or query the Services for any purpose or by any means (including, without limitation, screen and database scraping, spiders, robots, crawlers and any other automated activity with the purpose of obtaining information from the Services) unless you have received prior exp...
relate to transactions involving (f) the promotion of hate, violence, racial or other forms of intolerance that is discriminatory or the financial exploitation of a crime... (i) involve offering or receiving payments for the purpose of bribery or corruption.
You must not, and must not allow others to: Facilitate illegal or harmful activity through the End User Services; Cause harm to us or others through the End User Services;
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"You may not use ElevenLabs to impersonate any person or entity, or to generate content intended to deceive or defraud others, including content designed to simulate the voice of another person for unauthorized financial gain or to circumvent identity verification systems.— Excerpt from ElevenLabs's ElevenLabs Usage Policy
(1) REGULATORY LANDSCAPE: This provision engages federal wire fraud statutes, the FTC Act's prohibition on deceptive practices, and the FTC's 2024 rule amendments addressing AI impersonation of government and business entities. State consumer protection statutes in all jurisdictions prohibit fraud and impersonation. Voice-based identity circumvention may also implicate financial services regulations where voice authentication is used in regulated account access workflows. (2) GOVERNANCE EXPOSURE: High for platform-level risk; medium for individual enterprise users whose legitimate use cases do not involve impersonation. The provision's reference to identity verification circumvention is operationally significant for financial services and telecommunications sectors that use voice biometrics for authentication. (3) JURISDICTION FLAGS: The FTC's 2024 impersonation rule applies nationally; state-level impersonation and fraud statutes vary in scope. Financial services regulators including the CFPB and OCC may have supervisory interest where voice-based authentication is used in regulated account access contexts. (4) CONTRACT AND VENDOR IMPLICATIONS: Financial services firms and telecommunications providers evaluating ElevenLabs for any customer-facing voice application should assess the intersection of this policy provision with their own fraud prevention obligations and applicable regulatory requirements for voice authentication security. (5) COMPLIANCE CONSIDERATIONS: Enterprise users in sectors where voice authentication is used for account access or identity verification should assess whether their deployment of ElevenLabs tools creates any risk of facilitating circumvention of those systems, and should implement appropriate use-case restrictions for end users.
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This provision directly addresses voice-based fraud scenarios including vishing, synthetic identity fraud, and circumvention of voice-based authentication systems, all of which are active enforcement priorities for the FTC and state attorneys general and are subject to federal wire fraud statutes.
Under this provision, users may not generate synthetic voice content to impersonate others for financial gain or to defeat identity verification mechanisms; this prohibition applies regardless of whether the impersonated person is a public figure or private individual.
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