D&B processes a wide range of data types including personal data about individuals in their professional capacity, covering businesses, economic activity, sustainability, and legal events, at a scale of over 600 million organizations globally.
This analysis describes what Dun & Bradstreet's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The breadth and scale of D&B's data processing means that a significant proportion of business professionals worldwide may have data held about them in the D&B Data Cloud, often without having a direct relationship with or awareness of D&B.
The updated privacy policy removed explicit language describing how users can manage cookie preferences and enable chat functionality. Previously, the policy stated that users could click 'Manage Choices' to enable or disable specific cookies including 'Chat' cookies. The revised version no longer includes these detailed preference options in the displayed policy language. The terms now indicate that chat functionality requires accepting 'Chat Cookies,' but the granular control mechanisms previously described have been removed from the public policy disclosure.
View change record →The updated privacy statement removes extensive disclosures about Dun & Bradstreet's data processing practices, ethical commitments, certifications, and individual rights procedures. Previously, the policy described the company's core values, ethical principles, ISO certifications, cross-border privacy frameworks, data broker registrations in multiple states, and how individuals could exercise rights. The revised statement now provides minimal substantive guidance. Under the updated terms, users will find substantially less information about how their data is processed, what protections apply, and how to contact the company regarding their rights.
View change record →Given the 600M+ organization data footprint, individuals working in or associated with any business entity globally may have professional and personally identifiable data held by D&B, potentially including contact details, business role, and AI-generated assessments. The scope of 'personal data' within this universe is explicitly acknowledged but not further defined in this document.
How other platforms handle this
to request that your data be transferred to a third party (data portability)
Your organization may allow you to access and export your data in order to back it up or transfer it to a service outside of Google.
Further, you may take legal actions in relation to any potential breach of your rights regarding the processing of your Personal Information, as well as to lodge complaints before the competent data prot...
"We process many types of data to support business decisioning, including data about people, businesses, organizations, places, economic activity, sustainability, legal, and other significant business events, and third-party risks. Some of the data we process is considered personal data. Some of the systems we use to process data are AI Systems. Our Dun & Bradstreet Data Cloud contains data and insights on over 600M+ organizations around the globe.Excerpt from Dun & Bradstreet's D&B Privacy Policy
REGULATORY LANDSCAPE: The acknowledged presence of personal data within a 600M+ organization dataset implicates GDPR (for EU and EEA data subjects), UK GDPR, Swiss FADP, CCPA and CPRA (for California residents), and equivalent national privacy …
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Ad personalization controls removed. Contact scanning added. Advertiser data partnerships quietly dropped. A timeline of every change.
Get the research letter
Companies change their terms quietly. We read every version and catch what actually changed. One email a week on the changes that matter and what they mean.
The breadth and scale of D&B's data processing means that a significant proportion of business professionals worldwide may have data held about them in the D&B Data Cloud, often without having a direct relationship with or awareness of D&B.
Given the 600M+ organization data footprint, individuals working in or associated with any business entity globally may have professional and personally identifiable data held by D&B, potentially including contact details, business role, and AI-generated assessments. The scope of 'personal data' within this universe is explicitly acknowledged but not further defined in this document.
ConductAtlas has identified this type of provision across 290 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Dun & Bradstreet.