DraftKings · DraftKings Privacy Policy · View original document ↗

Advertising Data Sharing with Third-Party Vendors

High severity Unique · 0 of 343 platforms
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This analysis describes what DraftKings's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology

ConductAtlas Analysis

Why it matters (compliance & governance perspective)

The clause establishes the operational framework for programmatic advertising delivery and cross-platform ad targeting. It identifies the categories of data that vendors may collect and the technical mechanisms through which collection occurs, creating a defined data-sharing arrangement between DraftKings and named advertising and analytics partners.

Consumer impact (what this means for users)

Users whose information is collected under this provision have their IP address, device identifiers, browsing behavior, and commercial activity shared with specified advertising vendors. This data sharing applies to support targeted advertisement delivery across DraftKings' services and third-party websites and applications.

How other platforms handle this

Skillshare Medium

We may share your information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your information with third-party advertising p...

Notion Medium

We may share your personal information with third-party vendors and service providers that perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance. We may also share your personal information with busines...

Lyft Medium

We may share your personal information with third-party advertising partners. These companies may use information about your visits to our Services and other websites to show you relevant ads as you navigate the internet.

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▸ View Original Clause Language DOCUMENT RECORD
"
We may use certain vendors to serve ads on our Services, as well as on other websites, applications, and social media networks. In connection with the delivery of advertising, certain vendors, including, but not limited to, Facebook, FantasyPros, LiveRamp, Reddit, Snapchat, TikTok, The Trade Desk, TruSignal, and Twitter, may collect information about you and your visits to the Website and Applications and other websites and applications. That information may include your IP address, internet service provider, unique personal identifiers (e.g., email address), the browser you use to visit the Website and Applications and other websites and applications, and certain commercial information such as records of products or services purchased, obtained, or considered. They may do this by using cookies, pixel tags, or other technologies.

— Excerpt from DraftKings's DraftKings Privacy Policy

Applicable regulations

CCPA/CPRA
California, USA
Connecticut Data Privacy Act Amendments
US-CT
CAN-SPAM
United States Federal
FTC Act Section 5
United States Federal
Indiana Consumer Data Protection Act
US-IN
Kentucky Consumer Data Protection Act
US-KY
Universal Opt-Out Mechanism Expansion 2026
US

Provision details

Document information
Document
DraftKings Privacy Policy
Entity
DraftKings
Document last updated
May 5, 2026
Tracking information
First tracked
May 8, 2026
Last verified
May 10, 2026
Record ID
CA-P-006542
Document ID
CA-D-00349
Evidence Provenance
Source URL
Wayback Machine
Content hash (SHA-256)
746a0af91f91549a4cccc84c53383f8b4aafe001e33d9588879ca505f067613c
Analysis generated
May 8, 2026 11:19 UTC
Methodology
Evidence
✓ Snapshot stored   ✓ Hash verified
Citation Record
Entity: DraftKings
Document: DraftKings Privacy Policy
Record ID: CA-P-006542
Captured: 2026-05-08 11:19:01 UTC
SHA-256: 746a0af91f91549a…
URL: https://conductatlas.com/platform/draftkings/draftkings-privacy-policy/advertising-data-sharing-with-third-party-vendors/
Accessed: June 29, 2026
Permanent archival reference. Stable identifier suitable for legal filings, compliance documentation, and research citation.
Classification
Severity
High
Categories

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Frequently Asked Questions

What does DraftKings's Advertising Data Sharing with Third-Party Vendors clause do?

The clause establishes the operational framework for programmatic advertising delivery and cross-platform ad targeting. It identifies the categories of data that vendors may collect and the technical mechanisms through which collection occurs, creating a defined data-sharing arrangement between DraftKings and named advertising and analytics partners.

How does this clause affect you?

Users whose information is collected under this provision have their IP address, device identifiers, browsing behavior, and commercial activity shared with specified advertising vendors. This data sharing applies to support targeted advertisement delivery across DraftKings' services and third-party websites and applications.

Is ConductAtlas affiliated with DraftKings?

No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by DraftKings.