Disney may share your personal information across its many brands and subsidiaries, including theme parks, streaming, retail, and other entertainment properties, treating them as a connected data ecosystem rather than separate companies.
This analysis describes what Disney+'s agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
Data collected when you watch Disney+ may be combined with information from your theme park visit, retail purchase, or call center interaction, building a detailed cross-context profile that can be used for advertising and personalization.
Interpretive note: The extent of intra-group data sharing and the specific entities involved is not fully enumerated in the policy; a separate list of data controllers is referenced externally.
Disney+ now explicitly discloses that it collects and processes personal information not only when you use its digital services, but also when you visit Disney physical properties like theme parks, stores, resorts, and cruise ships, or call Disney guest centers. The updated policy clarifies that if you use Disney+ through a third-party platform (such as a mobile app store or smart TV ecosystem), that platform may separately collect your information independently of Disney+, and any privacy settings you configure on that third-party platform will not restrict how Disney+ itself uses the data it collects directly. You can review Disney+'s expanded privacy policy to understand what specific information is collected in physical properties and offline channels, and consider which data collection touchpoints apply to your use of Disney services.
View change record →This provision means your Disney+ viewing history, location data, and account details may be shared with and used by other Disney-affiliated companies, potentially affecting the ads and content recommendations you receive across all Disney services.
How other platforms handle this
We will disclose your personal information within the Adobe family of companies for the purposes identified above
Protect us, our business, our users, and others, for example to enforce our terms of service, prevent spam or other unwanted communications, and investigate or protect against fraud
we may use, retain or share information with law enforcement or others in circumstances where a person's vital interests require protection, such as in the case of emergencies.
"When you visit, shop, or create an account with us, or use sites and applications, your information is controlled by a member of The Walt Disney Family of Companies.Excerpt from Disney+'s Privacy Policy
REGULATORY LANDSCAPE: Cross-brand data sharing within a corporate family engages GDPR Article 4 (definition of controller and processor) and requires a clear lawful basis for each sharing activity; the policy does not specify the legal …
Enforcement risk, jurisdiction flags, contract triggers, and due diligence action items.
Search "[your state] attorney general consumer complaint" to find your state's direct complaint form
ConductAtlas detected a major restructuring of Meta’s privacy policy that removed detailed consumer rights disclosures and relocated them to separate documents.
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Data collected when you watch Disney+ may be combined with information from your theme park visit, retail purchase, or call center interaction, building a detailed cross-context profile that can be used for advertising and personalization.
This provision means your Disney+ viewing history, location data, and account details may be shared with and used by other Disney-affiliated companies, potentially affecting the ads and content recommendations you receive across all Disney services.
ConductAtlas has identified this type of provision across 288 platforms. See the full comparison.
No. ConductAtlas is an independent monitoring service. We are not affiliated with, endorsed by, or sponsored by Disney+.