This analysis describes what Delta Airlines's agreement states, permits, or reserves. It does not constitute a legal determination about enforceability. Regulatory applicability and practical outcomes may vary by jurisdiction, enforcement context, and individual circumstances. Read our methodology
The updated policy now explicitly states that Delta may use automated tools, machine learning, and AI-enabled technologies when processing your personal information. This includes processing related to flight bookings, payment, fraud prevention, marketing segmentation, and emergency assistance. The policy also clarifies that Delta collects biometric information such as fingerprints, facial recognition, voice, and iris data in connection with customer identification and security screening. These disclosures formalize practices that may have been previously implied but are now stated explicitly in the policy.
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We will retain your Data for as long as necessary: (i) to achieve the purposes as set out in this Policy; (ii) as required by applicable laws and regulations, including any mandated retention periods...
If the Services are made available to you through an organization (e.g., your employer), we retain your information as long as required by the administrator of your account.
We may continue to retain some information even after you delete your account if we are required to do so in order to comply with applicable laws.
"We store your information as necessary for the processing activities described in this notice and to comply with Delta's record retention policies and legal and regulatory requirements.Excerpt from Delta Airlines's Delta Privacy Policy
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The clause states: “We store your information as necessary for the processing activities described in this notice and to comply with Delta's record retention policies and legal and regulatory requirements.”
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